Can you build a real startup without burning your savings by funding it through your agency work?

In this episode, we talk with Adam and Carmel from POS Cafe, a Shopify POS app for cafes, about what it actually looks like to run a client agency and a SaaS product at the same time.

We dig into the emotional rollercoaster, the financial pressure, the slow progress, and why they still believe this path is worth it.

You'll learn:

*Why they started with an agency first – and how that paid for their startup

*The real trade-offs between agency work (relationships) and SaaS (scale)

*How working hands-on with clients gave them a sharper SaaS idea than any brainstorm

*What changed in their mindset once they shipped their first version to the Shopify App Store

*How they choose which features to build next (and what they regret building)

*Why niching down on cafes + Shopify POS became their unfair advantage

If you're an agency owner dreaming about your own product, or a founder thinking about bootstrapping through services, this conversation will give you a very honest look behind the scenes – including the moments where they almost gave up.

#BootstrappedStartup #IndieHackers #EntrepreneurMindset

Join our SaaS founders' community for $5/month and get step-by-step courses, proven strategies, and peer support: https://masterfulhub.com/

Connect with Us:

• Host: https://www.linkedin.com/in/wilhelmlaubach/
• Guests: https://www.linkedin.com/in/adamwooding/ https://www.linkedin.com/in/carmelwooding/

Adam & Carmel – POS Cafe: https://poscafe.app/