But They’re Not Your Customers
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In this episode, Jerold “Action” Jackson shares an honest and motivational message about knowing your worth and not letting family, friends, or people around you discourage your dreams. Through real-life stories—including Marcus the attorney, Chrissy and her chicken salad, and Jordan with his slingshot rentals—Jerold shows how success comes when you stop chasing validation from the wrong people and focus on serving your true audience.
He reminds listeners that discouragement often comes from those who are most comfortable seeing you stay average, but your value isn’t defined by their comfort. Whether in business or personal relationships, the key is to position yourself in front of the right people, set boundaries, and recognize your own worth.
This episode is packed with inspiration and practical steps for entrepreneurs, professionals, and anyone who has ever felt devalued by the people around them. It’s a call to remember: they are not your customers, and you are worth more than you think.
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Happiness starts with you. Not with your relationship, not with your job, not with your money, but with you in the Zone of Action.