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Connect & Convert: The Sales Accelerator Podcast

Connect & Convert: The Sales Accelerator Podcast

Auteur(s): Sales RX and Wizard of Ads Employee Optimization
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À propos de cet audio

Welcome to "Connect & Convert: The Sales Accelerator Podcast," where your host Dennis Collins, alongside co-host Leah Bumphrey, delivers unparalleled insights into the art of accelerating small business sales. Dennis, with over 150 years of experience in business enhancement, focuses on the profound impact of nurturing and developing people within the organization. His expertise lies in transforming average teams into exceptional ones through leadership training, effective communication, and the courage to tackle tough questions head-on. Leah complements Dennis's strategic approach with her vibrant energy and innovative strategies for business growth. Specializing in sectors that resonate with family and health, Leah excels in guiding businesses to explore new heights, emphasizing the importance of an open mindset and a clear vision for the future. Together, Dennis and Leah offer a synergistic blend of wisdom, humor, and actionable strategies. "Connect & Convert" is not just a podcast; it's a catalyst for small businesses determined to achieve sales success and operational excellence. Tune in to leverage Dennis's deep insights and Leah's creative solutions to transform your business landscape.Copyright 2025 Sales RX and Wizard of Ads Employee Optimization Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
Épisodes
  • AI Won’t Take Your Job (But Someone Using It Will) | Tom Capone on Sales, Business, and the Future of Work
    Sep 26 2025

    Is AI coming for your job — or is it creating the biggest opportunity of your career? In this episode of Connect & Convert, Dennis Collins and Leah Bumphrey sit down with Tom Capone, VP of Business Development at Concepta Technologies, to explore how sales leaders, business owners, and entrepreneurs can turn AI into their first employee instead of their replacement.

    Tom shares real-world stories about how AI is transforming sales research, customer intelligence, proposals, and even entire business models. You’ll hear practical insights on:

    • Why the people who learn to leverage AI will replace those who don’t
    • How to treat AI as a co-founder and culture-shaping tool
    • The balance of “human in the loop” and automation in sales
    • Low-cost ways small businesses can get started with AI today

    Whether you’re curious, skeptical, or already experimenting, this conversation will help you see why the future belongs to those who partner with AI — not those who ignore it.

    👉 Subscribe for more conversations that help you connect better and convert faster.

    ai in sales, artificial intelligence jobs, future of work, tom capone, concepta technologies, sales technology, ai business strategy, leveraging ai, connect & convert podcast, dennis collins, leah bumphrey, wizard academy

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    50 min
  • From Technician to Business Owner: What Drives Great Coaches - Part 3
    Sep 12 2025

    In the final part of our three-part series, sales coaching legend Gordon Wilson gets personal about what truly motivates him as a coach and shares his unfiltered thoughts on managing younger generations. Discover his "elevator coaching" philosophy, why he prefers questions over statements, and his surprising regret about not starting his own consulting business earlier. This episode delivers raw wisdom from decades of transforming underperforming sales teams.

    What You'll Learn:
    • Gordon's surprising source of motivation - why helping others succeed fills his cup
    • The "elevator coaching" method - meeting people where they are mentally and emotionally
    • His lightning-round preferences: mindset vs. product knowledge, framework vs. script, questions vs. statements
    • Why Gordon doesn't read sales books (and his reasoning makes perfect sense)
    • The infamous "19-year-old employee" story that shows generational workplace challenges
    • Gordon's approach to hiring: experienced vs. inexperienced salespeople
    • His philosophy on the influences that shape us (plus his addition to the traditional "books, music, people" formula)

    Key Takeaways:
    • True coaching fulfillment comes from seeing others succeed, not personal achievement
    • "Elevator coaching" means adapting your communication to each person's level
    • Questions always beat statements in sales and coaching situations
    • Don't mess with what already works - protect your successful methods
    • Every business owner is ultimately a salesperson, whether they admit it or not
    • Authenticity wins over polished presentations every time

    Lightning Round Results:
    • Mindset vs. Product Knowledge: Mindset wins - attitude and desire to learn beat technical expertise
    • Script vs. Framework: Framework - allows flexibility while maintaining structure
    • Questions vs. Statements: Questions - you can't help someone without knowing what they need
    • Cigars: It's a tie between Ashton VSG and Arturo Fuente Shark

    The 19-Year-Old Story:

    Gordon shares his most recent "crazy coaching experience" involving a defiant 19-year-old who went from being "offended" by accountability to achieving top performance - before ultimately falling back into old patterns.

    Gordon's Biggest Regret:

    If he could start over at 32, Gordon would have started his own consulting business helping companies perform better, recognizing that "you can't always help from the inside."

    Personal Insights:
    • Gordon's unique take on work-life balance and cigar relaxation
    • His musical background and preference for smooth jazz
    • Why he avoids reading sales books to protect his proven methods
    • His addition to the "books, music, people" influence theory: the desire to change

    Guest Bio:

    Gordon Wilson is a veteran sales coach with over 30 years of experience across multiple industries. He has consistently achieved 100-200% over quota and currently serves as a coach of coaches, specializing in individual development approaches that address both professional and personal growth.

    Series Recap:
    • Part 1: Why most small business owners struggle transitioning from technician to leader
    • Part 2: Managing high-performers and the personal side of professional development
    • Part 3: Personal philosophy, generational challenges, and authentic coaching methods

    Sponsors:

    This episode is brought to you by Wizard Academy (WizardAcademy.org), offering classes like Tower Talks where business leaders can share their expertise from the Wizard Tower's "plaid rug" area of authority.

    Free Consultation Offer:

    Dennis and Leah offer free 60-minute consultations for small business owners. Contact LeahBumphrey@WizardOfAds.com or...

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    30 min
  • From Technician to Business Owner: Why Your Best Employees Are Your Biggest Challenge - Part 2
    Aug 29 2025

    In Part 2 of our exclusive series with sales coaching expert Gordon Wilson, discover why personal life always affects work performance and how to turn your most difficult employees into your biggest profit drivers. Gordon reveals his unconventional approach to managing "racehorses" - those high-performing, high-maintenance team members who can make or break your business.

    What You'll Learn:
    • Why separating personal and professional life is impossible (and harmful)
    • How to identify when team members need coaching vs. discipline
    • The "racehorse employee" phenomenon - managing your most talented but difficult people
    • Why "hire old people" isn't about age discrimination - it's about untapped experience
    • Gordon's proven method for taking salespeople from $45K to $200K annually
    • The difference between managing a team and coaching individuals
    • Why most small business owners fail at interviewing and hiring

    Key Takeaways:
    • Personal issues always show up at work - great coaches address this directly
    • Your most profitable employees are often your biggest management challenges
    • Individual coaching beats one-size-fits-all management every time
    • Building trust and rapport with employees works the same way as with customers
    • Results matter more than office politics or "optics"
    • Most hiring managers don't know how to properly interview candidates

    Powerful Quotes from Gordon:
    • "When the pain overrules the money, the pain becomes more important"
    • "I manage a team, I coach to the individual"
    • "If you're gonna hire a racehorse, that will be one of your biggest nightmares, but one of your most profitable nightmares"
    • "You get what you're asking for - that's a mindset that'll kill your business"

    The $100K Challenge Story:

    Gordon shares his legendary story from the digital print industry where he challenged 45 salespeople to raise their hands if they wanted to make $100,000. The results led to him becoming the #1 regional manager in the country with a 289% closing average.

    Guest Bio:

    Gordon Wilson is a veteran sales coach with over 30 years of experience transforming underperforming sales teams. He has consistently achieved 100-200% over quota and specializes in individual coaching approaches that address both professional and personal development.

    Sponsors:

    This episode is brought to you by Wizard Academy (WizardAcademy.org), helping small businesses achieve unprecedented growth.

    Free Consultation Offer:

    Dennis and Leah offer free 60-minute consultations for small business owners. Contact LeahBumphrey@WizardOfAds.com or DennisCollins@WizardOfAds.com.

    Coming Up Next:

    Part 3: Gordon reveals what truly motivates him as a coach, his philosophy on books and influences, and his surprising answer about what he'd do if he could start over at age 32.

    Previous Episode:

    Part 1: Why most small business owners struggle transitioning from technician to business leader and the critical difference between managing and coaching.

    Tags:

    #HighPerformers #EmployeeManagement #SalesCoaching #TeamLeadership #BusinessGrowth #WorkplaceCoaching #SmallBusiness #SalesManagement #TeamDevelopment #ConnectAndConvert

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    23 min
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