Summary

👉 Join The Gift Lab for the lowest price ever: https://goldcityventures.com/gift-lab-podcast

Want to turn your Etsy shop into a thriving gift-product business? In this episode, Emily shares how she launched The Gift Lab from her own Etsy experience and reveals the secrets behind creating products buyers can't resist. Learn how SEO, photography, and market research can transform your listings, why positioning items as gifts skyrockets appeal, and how print-on-demand can give your shop flexibility. Discover actionable strategies to understand your audience, build a unique brand, and continuously adapt for long-term online selling success.

👉 Subscribe for weekly tips on Etsy printables and print-on-demand success.

Takeaways

• The Gift Lab was born from selling on Etsy.
• It teaches how to start an Etsy shop from scratch.
• Researching buyer preferences is crucial.
• SEO and photography are key components.
• Positioning products as gifts enhances appeal.
• Understanding the target audience is essential.
• Gift products can cater to various relationships.
• Print-on-demand offers flexibility in product offerings.
• Creating a unique brand identity is important.
• Continuous learning and adaptation are necessary.
  
  

Chapters

00:00 – Emily's POD Success Story
02:00 – Q4 Sales, Momentum & Starting Strong
03:55 – Why Gifts Sell Better Than Apparel
06:55 – What Are "Giftable Products"?
08:55 – Why Candles, Journals & Ornaments Explode in Sales
09:47 – How AI Changed POD Workflow
11:40 – Evergreen vs. Trend-Based Designs
13:52 – The Two Things That Grew Emily's Revenue 40%
15:57 – The Events Niche Deep Dive
17:26 – Automating Personalization With AnywherePOD
19:03 – Breaking Seasonality With Event-Based Products
21:19 – What Is The Gift Lab?
22:50 – Bonuses Inside The Gift Lab
25:31 – AI Lab Assistants (Custom GPTs for Students)
28:01 – Bonus Workshops & Advanced Tutorials
29:43 – Student Wins & Success Stories
33:14 – Emily's Advice for Beginners
35:10 – Bite-Sized Lessons for Busy Schedules
36:56 – The Black Friday Challenge
38:26 – Final Thoughts + Black Friday Offer

Resources

https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD

https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online

https://goldcityventures.com/gifting-gold-podcast - Emily's Free POD Webinar

https://goldcityventures.com/gift-lab-podcast - The Gift Lab Course

👉 Watch on YouTube: https://youtu.be/msgpszdjLvY

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Follow Emily on:

Instagram: @ecommemily

YouTube: @ecommemily

Follow Cody and Gold City Ventures:

Instagram: @goldcityventures

Facebook: @goldcityventures

Summary

Struggling to stand out on Etsy? Discover how Nancy Badillo, a digital marketing expert with over 15 years of experience, turned her setbacks into a thriving Etsy business. In this episode, Nancy breaks down the exact market research and keyword strategies that help sellers find profitable niches, boost visibility, and increase their average order value. Learn how to create irresistible digital products, enhance user experience, and use personalization and bundles to drive more sales. If you want to master Etsy trends and grow your shop with proven techniques, this episode is your roadmap to success.

👉 Subscribe for weekly tips on Etsy printables, digital products, and passive income strategies!

Takeaways

• Nancy Badillo has over 15 years of experience in the Etsy space.
• Market research is crucial for identifying trends and opportunities.
• Niche down to create specific product variations that attract buyers.
• Avoid vague keywords and focus on long-tail keywords for better visibility.
• User experience is key; provide clear instructions and support for customers.
• Boost average order value by offering bundles and upsells.
• Personalization can increase customer satisfaction and sales.
• Design mistakes often include overcrowded images and poor formatting.
• Utilize keyword research tools to find high-demand, low-competition keywords.
• Engage customers with valuable freebies to build trust and encourage repeat purchases.

Chapters

00:00 Introduction to Nancy Badillo and Her Journey
03:00 Understanding Market Trends and Keywords
05:52 Effective Keyword Research Strategies
09:05 Niche Down: Creating Variations of Products
12:09 Common Keyword Mistakes to Avoid
14:57 Design Mistakes and User Experience
17:57 Boosting Average Order Value and Customer Retention
21:02 Final Thoughts and Where to Find Nancy Badillo

Resources

https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD

https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online

👉 Watch on YouTube: https://youtu.be/Y6V8rG1v8NY

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Follow Nancy Badillo on:

Instagram: @nancybadillo13

YouTube: @NancyBadillo

Official Website: nancybadillo.com

Follow Cody and Gold City Ventures:

Instagram: @goldcityventures

Facebook: @goldcityventures

Summary
Discover how Passive Income Angel hit a $10K month on Etsy by mastering trends, timing, and creative strategy. In this episode, Cody Berman dives into Angel's journey from early struggles to thriving in the print-on-demand world. She reveals how to spot seasonal product trends, time listings 8–12 weeks before holidays, and use micro niches to boost visibility and sales. Learn how AI tools, personalization, and bundling can set your shop apart — and why understanding keyword research and aesthetics across holidays can unlock year-round sales.

👉 Subscribe for weekly tips on Etsy printables, passive income, and digital product success.

Takeaways

• Angel achieved a 10K month in her first year on Etsy.
• Understanding trends is crucial for seasonal product success.
• Timing your listings is key; aim for 8-12 weeks before holidays.
• Digital products can be listed closer to the holiday.
• Micro niches can significantly increase conversion rates.
• Personalization helps products stand out in a crowded market.
• Bundling products can enhance average order value.
• AI can be a powerful tool for creating unique designs.
• Identifying gift trends can drive traffic to your shop.
• Combining aesthetics from different holidays can create unique offerings.
  
  

Chapters

00:00 Introduction to Passive Income on Etsy
02:44 Angel's Journey to Etsy Success
05:58 Understanding Trends and Seasonality
10:14 Timing Your Listings for Maximum Impact
15:01 Utilizing Tools for Product Research
18:14 Identifying Top Gift Recipients for Christmas
22:06 Trending Christmas Products and Aesthetics
25:27 Niche Marketing Strategies for Christmas
27:23 Milestones and Memory-Making Gifts
29:24 Leveraging Seasonal Trends
29:50 Cross-Holiday Trend Integration
33:04 Identifying Low Competition Keywords
35:00 Exploring Trends on Etsy
39:09 Creative Product Ideas and Trends

Resources
Email marketing and digital sales tools that bring your brand to life - Free Etsy Christmas Trends cheat Sheet!

https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD

https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online

👉 Watch on YouTube: https://www.youtube.com/watch?v=yTBZNFHWnxs

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Follow Angel on:

Instagram: @passiveincomeangel

Youtube: @passiveincomeangel

Follow Cody and Gold City Ventures:

Instagram: @goldcityventures

Facebook: @goldcityventures