In this eye-opening episode of the Opollo Podcast, Steven Morey is joined by Ford Winslow, CEO of ICE Cybersecurity, to unpack the harsh truths, trends, and opportunities at the intersection of managed services and cybersecurity. With over 25 years in the cyber game—long before "cyber" was even a thing—Ford brings clarity to one of the most misunderstood and under-leveraged parts of the MSP model: security.

If you're still bundling cyber like it's an upsell or checkbox item, this is your wake-up call.

🧠 What You'll Learn:

1. Why Most MSPs Get Cyber Wrong

Ford outlines the three fatal flaws MSPs make when offering cybersecurity—and why “et it and forget it” won't cut it in 2025.

2. Cyber Is a Process, Not a Product

You can't just tap on an MDR and call it a day. Real cybersecurity is a continuous, high-touch service—and a strategic value-add when done right.

3. The SOC Question: Build, Buy, or Partner?

How about building your own Security Operations Center? Ford explains why most MSPs shouldn't and how to choose outsourced SOC models that fit your business without killing margin or trust.

4. The Kaseya & ConnectWise Conundrum

As more MSPs fall into the trap of commoditized stacks, Ford discusses the risks of vendor lock-in, switching costs, and why differentiation is more important than ever.

5. How to Make Cyber Your Competitive Edge

From offering compliance assessments (CMMC, HIPAA, ISO 27001) to embedding security into go-to-market strategies, Ford shares battle-tested ways MSPs are turning cyber into real revenue.

6. When Compliance Creates Windfall

A real case study: how one MSP helped their client win a massive ISO 27001 contract—and tripled their recurring revenue in the process.

7. Industry Opportunities in 2025 and Beyond

Biggest wins are happening in:

• Department of Defense contractor space (CMMC)
• Healthcare and adjacent nonprofits
• Vendors servicing highly regulated or publicly traded companies

🎯 Who This Episode Is For:

• MSPs scaling into security services
• IT providers are tired of selling commoditized solutions
• Founders looking to add high-margin services without overbuilding
• Sales teams are struggling to differentiate in crowded markets