Data Over Guesswork: Using AI and Optimization to Unlock Hidden Revenue in Your Store
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Join host Julio Gonzalez in this insightful episode of the *From Stuck to Scaled* podcast as he welcomes Matthew Stafford, a seasoned entrepreneur and Managing Partner of Build Grow Scale. With over three decades of experience across various industries, Matthew has successfully guided countless e-commerce brands to scale beyond the million-dollar mark, including many that have surpassed $10 million in revenue.
In this episode, Julio and Matthew dive into the vital topic of how e-commerce brands can transition from guesswork to data-driven decision-making. Matthew shares practical strategies on leveraging AI insights, customer behavior data, and optimization techniques to uncover hidden revenue opportunities within existing traffic. Listeners will discover how to identify what’s working, rectify what’s not, and sustainably scale their operations without increased ad spend.
Key Takeaways:
- The importance of fixing your site before scaling.
- Key metrics to track for optimal conversion rates.
- Utilizing customer feedback to inform data-driven decisions.
Don't miss this opportunity to gain actionable insights from one of the foremost experts in e-commerce optimization!
Connect with Matthew Stafford:
- Website: www.buildgrowscale.com
- LinkedIn: www.linkedin.com/in/matthewstafford/
- Facebook: https://www.facebook.com/buildgrowscale
Follow host Julio Gonzalez on:
- LinkedIn: www.linkedin.com/company/opticution/
- Facebook/Instagram/YouTube: @opticution
- Website: www.opticution.com
Have comments, questions, or suggestions? Email Julio at julio@opticution.com!