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David Senra

David Senra

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 Conversations with the greatest living founders.© 2025 Senra Show LLC Économie
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  • Jimmy Iovine, Interscope Records & Beats by Dre

    Jimmy Iovine, Interscope Records & Beats by Dre
    Feb 1 2026
    Jimmy Iovine is the co-founder of Interscope Records, Beats by Dre, and the USC Jimmy Iovine and Andre Young Academy. Iovine is widely regarded as one of the most influential figures in the modern music industry. Growing up in the Red Hook neighborhood of Brooklyn, New York, Iovine was raised in an Italian working-class family. He began working as a recording engineer in the early 1970s, and went on to engineer landmark albums including Bruce Springsteen's Born to Run and John Lennon's Rock 'n' Roll and Walls and Bridges, before transitioning into production with Patti Smith's Easter, Tom Petty's Damn the Torpedoes, Stevie Nicks' Bella Donna, and U2's Rattle and Hum. In 1990, Iovine co-founded Interscope Records with Ted Field. Under his leadership, the label became one of the most dominant forces in popular music, launching or elevating the careers of Dr. Dre, Tupac Shakur, Nine Inch Nails, No Doubt, Eminem, 50 Cent, Lady Gaga, and Kendrick Lamar. He rose to become chairman of Interscope Geffen A&M Records. In 2006, he and Dr. Dre co-founded Beats by Dre, which Apple acquired in 2014 for $3 billion — the largest acquisition in Apple's history at the time. Iovine subsequently helped launch Apple Music in 2015 before departing Apple in 2018. His accomplishments include being inducted into the Rock & Roll Hall of Fame in 2022 with the Ahmet Ertegun Award, being honored by the Recording Academy's Producers & Engineers Wing during Grammy Week 2012, co-founding the USC Jimmy Iovine and Andre Young Academy in 2013 with a $70 million donation alongside Dr. Dre, launching the Iovine and Young Center high school program in Los Angeles in 2022 with additional locations in Atlanta and Inglewood, and donating to the city of Compton during the COVID-19 pandemic to fund medical supplies, testing, and meals for residents. https://davidsenra.com/episode/jimmy-iovine Made possible by Ramp: ⁠https://ramp.com⁠ Eight Sleep: https://eightsleep.com/senra Function: https://functionhealth.com/senra Chapters (00:00:00) Introduction: The Corny World of Fame (00:00:54) The Impact of Social Media on Fame (00:01:27) Chasing Greatness: Personal Reflections (00:02:10) Technological Shifts in the Music Industry (00:03:24) The Streaming Service Dilemma (00:05:34) The Artist's Perspective on Streaming (00:06:39) Early Career and Influences (00:09:40) The Importance of Humility (00:11:19) Working with the Best: A Career Retrospective (00:13:07) The Role of Brutal Honesty (00:15:00) Navigating the Music Industry (00:33:50) The Birth of Beats by Dre (00:46:14) The Music Industry's Customer Problem (00:46:44) Vertically Integrating Culture and Fashion (00:47:13) Building Beats: From Music Videos to Headphones (00:48:03) Marketing is Empathy (00:50:28) The Journey of Beats Music (00:59:09) The Future of the Music Industry with AI (01:14:40) The Bend in the Pipe: Harnessing Fear and Obsession (01:29:12) Comparing Work Approaches with Dr. Dre (01:30:50) The Tortured Path to Success (01:32:41) Balancing Happiness and Ambition (01:35:22) The Importance of Peace and Therapy (01:49:30) Learning from Legends (01:55:57) The Influence of Bono and Dre (02:00:15) California Dreams and Career Milestones (02:07:20) Final Thoughts and Reflections Learn more about your ad choices. Visit megaphone.fm/adchoices
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    2 h et 8 min
  • Tobi Lütke, Shopify

    Tobi Lütke, Shopify
    Jan 18 2026
    Tobi Lütke is the co-founder of Shopify, where he has served as the company's CEO since 2008. Under his leadership, Shopify grew from an online snowboard shop in Ottawa, Canada in 2004 to the world's leading e-commerce platform, powering over 4 million merchants in more than 175 countries. The company went public in 2015 at a $1.27 billion valuation and has since grown to a market capitalization exceeding $200 billion. After dropping out of school following the tenth grade in Germany, Lütke completed an apprenticeship in computer programming at the Koblenzer Carl-Benz-School. He moved to Canada in 2002 and launched Snowdevil, an online snowboard shop, in 2004 with Scott Lake and Daniel Weinand. Frustrated with existing e-commerce solutions, Lütke built his own platform using Ruby on Rails, which became Shopify in 2006. He became known for pioneering accessible e-commerce tools, contributing to the Ruby on Rails open-source community, and championing the idea that entrepreneurship should be available to everyone. His accomplishments include building Shopify into one of Canada's most valuable companies, being named "CEO of the Year" by The Globe and Mail in 2014, receiving Canada's Meritorious Service Cross in 2018 for his contributions to the technology industry, launching Shopify's Sustainability Fund in 2019 to invest in climate solutions, co-founding the Thistledown Foundation with his wife Fiona McKean to support healthcare and environmental causes, and serving on Coinbase's board of directors since 2022. Episode show notes: https://www.davidsenra.com/episode/tobi-lutke Survey: https://forms.scicommedia.com/t/mw83tpmsRzus Made possible by Ramp: ⁠https://ramp.com Eight Sleep: https://eightsleep.com/senra Function Health: https://functionhealth.com/senra Chapters (00:00:00) Companies as Social Technology (00:05:27) The Value of Reading Books: Cheat Codes for Life (00:07:28) Post-IPO Crisis: Cosplaying as a CEO (00:07:54) Competition vs Rivalry: The Power of Healthy Competition (00:16:02) COVID as a Turning Point: Rebuilding the Executive Team (00:18:21) Hiring Founders: Building a Team of High-Agency People (00:26:49) Shopify OS: Engineering the Company from First Principles (00:36:48) Compensation Innovation: Giving Employees Full Agency (00:40:41) The Psychology of Identity and Affirmations (00:48:43) Differentiation Over Perfection: Making It Your Own (00:50:31) Context Podcast: Documenting Decision-Making (01:26:36) The IPO Decision: Going Against Silicon Valley Orthodoxy (01:35:08) Building a Company Worth Working For (01:41:50) Hiring for Spikiness: Finding Non-Conformists (01:48:28) Office Design Philosophy: Creating Space for Excellence (01:58:54) Video Games as Business Training: StarCraft Lessons (02:07:06) AI Revolution: 2026 and Beyond (02:11:44) Focus on Craft: The Unquantifiable Elements of Excellence (02:21:08) Survivorship Bias: The Importance of Entrepreneurial Exposure (02:23:22) Closing Learn more about your ad choices. Visit megaphone.fm/adchoices
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    2 h et 24 min
  • John Mackey, Whole Foods Market

    John Mackey, Whole Foods Market
    Jan 4 2026
    John Mackey is the co-founder of Whole Foods Market, where he also served as the company's CEO for 44 years (1980–2022). More recently, Mackey is the co-founder of Love.Life, a wellness company focused on a holistic approach to health. He is an entrepreneur, author and advocate for conscious capitalism who spent over four decades building the natural foods industry. Under his leadership, Whole Foods grew from a single store in Austin, Texas, in 1980 to the world's largest natural and organic foods retailer, with over 500 stores across North America and the United Kingdom before its acquisition by Amazon in 2017 for $13.7 billion. After dropping out of the University of Texas at Austin, Mackey opened SaferWay Natural Foods in 1978 with Renee Lawson Hardy. He merged SaferWay with Clarksville Natural Grocery in 1980 to create Whole Foods Market. He became known for pioneering high-quality natural foods retail, championing stakeholder-oriented business philosophy and popularizing the concept of conscious capitalism. His accomplishments include building Whole Foods into a Fortune 500 company, co-founding the Conscious Capitalism movement with Raj Sisodia, serving as CEO of Whole Foods for 44 years until his retirement in 2022, co-authoring "Conscious Capitalism: Liberating the Heroic Spirit of Business" in 2013 and "The Whole Foods Diet" in 2017 and launching Love.Life in 2023 to focus on longevity and integrative medicine. Episode show notes: https://www.davidsenra.com/episode/john-mackey Made possible by Ramp: ⁠https://ramp.com Function Health: https://functionhealth.com/senra Eight Sleep: https://eightsleep.com/senra Chapters (00:00:00) Fanatical Entrepreneurs: Why Work Feels Like Play (00:02:18) The Missionary vs. Mercenary Co-Founder Conflict (00:06:16) The Shirtless Hitchhiking Hippie and Johnny Rockefeller (00:08:12) Entrepreneur Confidence: Solving Puzzles and Cracking the Code (00:10:19) Flying Under the Radar: How Supermarkets Ignored Whole Foods (00:10:52) Venture Capitalists Are Hitchhikers With Credit Cards (00:14:03) Builder Entrepreneurs vs. Serial Entrepreneurs (00:16:31) Time Is the Only Filter I Trust (00:20:52) How Walmart Accidentally Fueled Whole Foods' Success (00:24:01) The Jaw-Drop Effect: When Customers First Walked In (00:27:17) Growth Through Acquisition: Building Geographic Platforms (00:29:19) Secret Allies: The Natural Foods Network (00:33:17) Mrs. Gooch's and the Revelation of Scale (00:34:52) Missionaries Sharing Financial Statements and Building Friendships (00:38:10) Never Competing Head-On With Friends (00:41:22) Going Public and Creating Liquidity for the Network (00:42:00) Continuous Learning: The Michael Dell Principle (00:44:10) Steve Jobs and Spotting Markets With Second-Rate Products (00:46:50) The Joy of Watching Team Members Become Millionaires (00:48:09) Capitalism: The Greatest Thing Humans Ever Invented (00:55:59) Cult Brands Are Built by Evangelists (00:58:01) Passion Is Infectious: The Reality Distortion Field (01:00:08) From Busboy to CEO: The Resume of an Entrepreneur (01:02:57) Learning From Near-Death Experiences (01:04:05) Money Means Freedom: Early Work Ethic (01:05:25) Shoe Dog as the Benchmark: Belief Is Irresistible (01:09:16) Documenting Time: Why Chronology Matters in Memoirs (01:11:14) Rockefeller, Bezos, and Musk: The Master Strategists (01:14:39) Using Doubt as Fuel: The Slow Burn of Proving People Wrong (01:20:04) Daniel Ek and Having No Ceilings (01:23:09) How His Father Shaped His Ambition (01:25:52) Firing His Father From the Board: The Hardest Decision (01:28:01) His Mother's Deathbed Wish and Lasting Regret (01:34:47) The Ceremony of Forgiveness (01:36:17) MDMA Therapy and Breathwork: Accessing Deeper Consciousness (01:38:54) The Entrepreneurial Journey as a Spiritual Journey (01:40:45) Conclusion Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h et 41 min
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