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Design Business Freedom

Design Business Freedom

Auteur(s): Melissa Galt
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À propos de cet audio

What if you had a business coach who was a creative just like you, and could ask them about how they built a successful business they love? That’s what we do each week on Design Business Freedom. Hosted by Melissa Galt –– award winning business coach, marketing consultant, and interior designer with over 3 decades of creative experience –– every episode is an in-depth look at how to create systems and processes, increase your confidence, and build a quality team to support you. The goal is to give you the information and resources you need to avoid being overworked and undervalued, and help you earn more in less time with less stress.2022 Art Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • 145: How to Leverage Every Project for Future Profit
    Jun 30 2025

    If you’ve ever found yourself wishing that the stellar work on the latest design project you’ve been devoting your time to would definitively translate into sustained growth even after that project is over…well, you’re in for a treat this episode. There are three specific ways to guarantee that you will grow your business with every project that you take on. Today, I am deep-diving into each method to ensure you get the most bang from each project you take on.

    I’m walking you through the art of amplifying your brand's credibility using client testimonials, underscoring the value of top-notch photography, and sharing the savoir-faire of securing referrals that will blossom into your dream client list. These tips will make it so that you won’t have to wonder where your next project will spring from–instead, you’ll have a steady stream of ideal clientele looking to work with you.

    I'll take you through the process of getting your projects published utilizing Amy Flurry's coveted recipe for press and tapping into her digital media list. Discover how to deepen client relationships with personalized touches, ensuring your work remains etched in their memory. Plus, I’ll share my secret weapon for seeking referrals that reflect your past triumphs and set the stage for a thriving future filled with projects you adore. Prepare to elevate your presence in the industry with strategies that do more than just showcase your talent! So tune in and let's ensure your client list is as curated and impactful as the work you put out into the world.

    In this episode, you will hear:

    • How to deepen client relationships and leverage client testimonials effectively to enhance your brand’s credibility
    • The significance of professional photography in showcasing projects to grow your client base
    • Techniques for acquiring client referrals that align with your desired project types and clientele
    • Strategies for getting your work published in both digital and print media

    Follow and Review:

    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

    Supporting Resources:

    • Testimonial Writing Service
    • How to Get Press, Amy Flurry
    • For more information about The Affluent Creative, check out my website www.melissagalt.com
    • Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach
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    29 min
  • 144: Bootstrapping Your Interior Design Business: My Start Up Story
    Jun 23 2025

    In this powerful solo episode, Melissa shares the raw and real story of how she launched her interior design business with no funding, a mountain of debt, and sheer determination. You’ll hear her journey from a corporate hospitality career to her first design roles, and ultimately to bootstrapping her own design firm against all odds. This is not just a nostalgic look back—it's a blueprint for how you can start from zero and build a thriving business in the design world today.

    Melissa walks you through the pivotal moments, gritty lessons, and the massive mindset shifts that made all the difference. From working side gigs and teaching evening classes to identifying ideal clients and finally breaking free from overwork, this episode is packed with inspiration and tactical takeaways for anyone starting or scaling an interior design business. If you're in the messy middle or just getting started, Melissa’s journey proves that you absolutely can create a successful, fulfilling business on your terms.

    IN THIS EPISODE, YOU WILL HEAR:

    • (02:29) How Melissa’s early career in hospitality became the perfect foundation for sourcing and procurement in design
    • (05:14) Why she walked away from corporate success to pursue interior design full time
    • (09:58) The financial hole she had to climb out of—and the personal struggle behind it
    • (12:57) How teaching evening classes helped her land her first design clients
    • (19:27) The game-changing client avatar discovery that doubled her revenue and halved her workload
    • (24:51) The mindset that fueled her success—and why failure was never an option

    SUPPORTING RESOURCES:

    • Everything is Figureoutable by Marie Forleo

    When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

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    29 min
  • 143: From Employee to Entrepreneur: Launching Your Own Interior Design Firm
    Jun 16 2025

    In this inspiring episode of Design Business Freedom, Melissa Galt speaks directly to designers ready to make the transition from working for others to building their own thriving interior design firm. Whether you're still at a big-box retailer or have already made the leap, this episode gives you the mindset shifts, tactical steps, and real-world advice to create success on your own terms.

    Melissa unpacks the fears, challenges, and opportunities that come with stepping into your role as a business owner and principal designer. She offers practical strategies—from crafting your vision and choosing services to setting your pricing model and marketing yourself effectively. Through personal stories and client examples, you'll learn how to leverage your past experience, take bold action, and launch with confidence.

    IN THIS EPISODE, YOU WILL HEAR:

    • (01:43) The identity shift needed when going from employee to CEO of your own firm
    • (06:55) Tactical steps to take before and after leaving your design job
    • (11:22) How to set your pricing model and why flat fees beat hourly billing
    • (14:25) Realistic math to help you hit six figures and beyond
    • (22:01) How to recognize and overcome fear through consistent action
    • (28:02) Building a portfolio before you have clients using real, strategic options

    SUPPORTING RESOURCES:

    • Design Agreement Template: melissagalt.com/designagreement

    When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

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    36 min

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