Épisodes

  • Episode 7: Building a Domain Portfolio Strategy
    Dec 15 2025

    In this episode of Digital Real Estate Unlocked, Kyle Mitchell breaks down the blueprint for building and managing a profitable domain portfolio. Learn how to choose the right niches, organize your assets, diversify income, and compound long-term growth like a professional digital real estate investor.

    🔑 Key Takeaways

    • Why most investors collect domains instead of building real portfolios
    • How to define your goals — flipping, holding, developing, or leasing
    • The power of niche focus and how to choose your vertical
    • Proven acquisition framework and portfolio organization tips
    • Monetization models for cash flow and equity growth
    • Relationship-based selling and strategic exit timing
    • How to use automation and analytics to scale your digital real estate investments

    🔗 Resources Mentioned

    • Portfolio management: Efty.com, Domain.io
    • Domain sales comps: NameBio.com
    • Expired domain search: ExpiredDomains.net
    • Auctions: GoDaddy Auctions, NameJet.com
    • Build and monetize digital portfolios: DomainifyAI.com

    If you found this episode helpful, please subscribe and leave a review. Share Digital Real Estate Unlocked with someone building their own digital portfolio, and visit DomainifyAI.com to access tools, automation, and guidance for scaling your domain investments.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    8 min
  • Episode 6: The Hidden Value in Expired Domains
    Dec 12 2025

    In this episode of Digital Real Estate Unlocked, Kyle Mitchell uncovers the overlooked world of expired domains — explaining how these forgotten assets can deliver SEO authority, traffic, and brand equity overnight. Learn how to identify high-value expired names, avoid pitfalls, and transform them into profitable digital real estate in 2026.

    🔑 Key Takeaways

    • What expired domains are and why they’re so undervalued
    • How aged domains can provide instant SEO and traffic advantages
    • Tools and marketplaces to discover high-potential expired names
    • Red flags to avoid, including spammy backlinks and penalties
    • Proven monetization strategies: redirects, rebuilds, and niche development
    • Real-world examples of successful expired domain flips and rebuilds
    • How AI is changing the way investors analyze and repurpose digital properties

    🔗 Resources Mentioned

    • Expired domain listings: ExpiredDomains.net
    • Auctions: GoDaddy Auctions, NameJet.com, DropCatch.com
    • Backlink tools: Ahrefs, SEMrush
    • Archive review: Archive.org
    • Build and automate digital brands: DomainifyAI.com

    Subscribe to Digital Real Estate Unlocked for new episodes every Monday, Wednesday, and Friday. Share this episode with a fellow investor or entrepreneur, and visit DomainifyAI.com to learn how to turn hidden digital assets into recurring revenue.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    7 min
  • Episode 5: What Makes a Domain Truly Premium
    Dec 10 2025

    In this episode, host Kyle Mitchell and veteran investor Fred Mercaldo unpack what truly separates everyday domain names from million-dollar premium assets. They explore the tangible and psychological traits that make a domain unforgettable — from clarity and brandability to scarcity and audience fit — and share insider tips for recognizing value before the market does.

    🔑 Key Takeaways

    • The four traits every premium domain shares: short, memorable, relevant, and commercially powerful
    • Why .com remains the gold standard — and when .ai or .io can compete
    • How commercial intent determines a domain’s real-world value
    • The emotional and linguistic factors that make brandables succeed
    • Pricing psychology and presentation tactics that boost perceived worth

    🔗 Resources Mentioned

    • Develop and monetize premium domains: DomainifyAI.com
    • Domain sales and comps: NameBio.com
    • Marketplaces for premium listings: Afternic.com, Sedo.com
    • Domain branding insights: BrandBucket.com

    Subscribe to Digital Real Estate Unlocked for new episodes every Monday, Wednesday, and Friday. Share this episode with anyone exploring domain investing, and visit DomainifyAI.com to discover how to position and monetize your premium digital assets.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    5 min
  • Episode 4: The Psychology of Great Domain Names
    Dec 8 2025

    In this episode, host Kyle Mitchell reveals the science and psychology behind what makes certain domain names feel credible, trustworthy, and valuable. Learn how the human brain reacts to simplicity, emotion, and pattern recognition — and how you can use these principles to choose or market domains that stand out in 2025.

    🔑 Key Takeaways

    • Why people trust short, simple, and familiar domain names
    • The psychology behind .com, .ai, and .io credibility
    • How emotional triggers and brand tone impact perceived value
    • The importance of memorability and phonetic rhythm in naming
    • How pricing and positioning influence a domain’s perceived worth

    🔗 Resources Mentioned

    • Build and monetize digital assets: DomainifyAI.com
    • Learn more about domain branding and psychology: Namerific.com Blog
    • Analyze name trends and performance: NameBio.com

    If you found this episode insightful, please subscribe and leave a review. Share Digital Real Estate Unlocked with someone interested in branding or digital investing, and visit DomainifyAI.com to learn how to turn your domain portfolio into income-producing assets.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    6 min
  • Episode 3- Turning Idle Domains Into Income-Producing Assets
    Dec 5 2025

    In this solo episode, Kyle Mitchell reveals practical strategies for transforming unused domains into recurring revenue. Learn how to evaluate your portfolio, choose the right monetization model, and leverage automation to scale income from your digital real estate.

    🔑 Key Takeaways

    • Why 90% of registered domains are underutilized — and how to change that
    • The five best ways to monetize your domains: parking, leasing, affiliate sites, lead generation, and development
    • How to evaluate your domains for brandability and market value
    • Tools and platforms to automate income generation in 2025
    • Real-world examples of domains producing steady monthly revenue

    🔗 Resources Mentioned

    • Domain monetization and development: DomainifyAI.com
    • Domain sales data: NameBio.com
    • Domain leasing and sales: Dan.com, Efty.com
    • Domain parking services: Sedo.com, Bodis.com
    • Domain valuation tools: GoDaddy Appraisal

    If you enjoyed this episode, please subscribe and share Digital Real Estate Unlocked with a friend who owns domains or wants to start investing in digital assets. Visit DomainifyAI.com to learn how to turn idle domains into thriving businesses.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    5 min
  • Episode 2- The Evolution of Domain Investing — From the 90s to Now
    Dec 3 2025

    In this episode of Digital Real Estate Unlocked, host Kyle Mitchell sits down with domain industry veteran Fred Mercaldo to trace the evolution of domain investing from its beginnings in the 1990s to today’s AI-driven digital economy. They explore how the market matured, why premium domains still outperform, and where smart investors are finding new opportunities in 2025.


    🔑 Key Takeaways

    • How the first domain investors in the 1990s created a multi-billion-dollar industry
    • What the dot-com bubble taught domain owners about long-term value
    • Why GeoDomains like Scottsdale.com and Atlanta.com became powerful business platforms
    • The rise of new domain extensions (.ai, .io, .xyz) and how startups use them
    • Fred Mercaldo’s top 3 lessons from 30 years in digital real estate
    • Why 2025 marks the start of the “digital property management” era

    🔗 Resources Mentioned

    • Learn more about digital asset development: DomainifyAI.com
    • Explore current domain sales data: NameBio.com
    • Domain marketplaces mentioned: Sedo.com, Afternic.com
    • News and analysis: DNJournal.com

    Subscribe to Digital Real Estate Unlocked for new episodes every Monday, Wednesday, and Friday. Share this episode with anyone curious about the history and future of domain investing, and visit DomainifyAI.com to discover how to turn idle domains into thriving businesses.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    6 min
  • Episode 1- Why Digital Real Estate Matters in 2025
    Dec 1 2025

    In this opening episode, host Kyle Mitchell breaks down why digital real estate — domain names, websites, and online brands — are becoming one of the most valuable asset classes in 2025. Discover how entrepreneurs and investors are using digital properties to create passive income, grow businesses, and build long-term wealth in the digital economy.


    🔑 Key Takeaways:

    • Why domain names are the new “prime locations” of the internet
    • How digital real estate compares to traditional investing
    • The top ways to monetize online assets (domains, leads, affiliate sites)
    • Why 2025 marks a turning point for digital property ownership
    • How DomainifyAI helps transform idle domains into revenue streams

    🔗 Resources Mentioned:

    • Explore how to turn your domains into businesses: DomainifyAI.com
    • Learn more about domain investing trends: NameBio.com
    • Check current market valuations: DNJournal.com

    If you enjoyed this episode, please subscribe, share it with a friend, and leave a review. Follow along at DomainifyAI.com for updates and insights on the future of digital real estate.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    6 min
  • Episode 0 - Welcome to Digital Real Estate Unlocked!
    Nov 28 2025

    In this introductory episode, host Kyle Mitchell sets the stage for Digital Real Estate Unlocked — the podcast that explores how to build wealth through digital real estate and domain investing.
    Kyle shares his background as an entrepreneur and investor, explains why domain names are among today’s most powerful online assets, and outlines what listeners can expect from upcoming episodes.

    Learn how to identify undervalued domains, negotiate like a pro, and turn digital properties into income-producing investments.
    Join Kyle and industry expert Fred Mercaldo as they uncover real-world strategies, lessons, and opportunities in the fast-growing world of digital real estate.

    Presented by DomainifyAI — the smarter way to build your digital real estate empire.

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    3 min