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Let’s talk about something that could save you thousands of dollars and hours of frustration: doing your research before you invest. Too many service providers are making impulsive business decisions based on hype, FOMO, or what looks popular online, and then wonder why the experience doesn’t match the promise.

In this episode of The Real Truth About Business, Michelle shares an unfiltered message about taking radical responsibility for your investments. From masterminds and memberships to courses and collaborations, she breaks down why “cart closing soon” urgency tactics can cloud your judgment, how to spot red flags, and what it really means to make decisions like a CEO. This episode is your wake-up call to slow down, ask questions, and trust your gut.

Whether you’re a coach, consultant, OBM, VA, designer, copywriter, or ADHD entrepreneur, this episode will help you move from impulsive decisions to intentional strategy so you can protect your time, energy, and money.

You’ll learn:

• Why “open cart” and “limited time” offers aren’t always what they seem
• How to research programs and communities before you invest
• The questions to ask past members or clients for real feedback
• How to recognize when timing—not the offer—is the problem
• Why radical responsibility is the foundation of smart business growth

This is the real truth about business growth, especially for neurodivergent service providers who crave clarity, structure, and results without falling for every trend online.

Links referenced in this episode:

• backpocketinsights
• reflect. refocus. reignite
• wisewomenmasterminds

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Here's your Next Steps:

1. Take the "Where's the Gap in Your Business Strategy" Quiz
2. Connect with Michelle on LinkedIn, Instagram, Threads or Facebook
3. Visit my website to learn more and apply for the Focused Visionary Accelerator
4. Sign up for my newsletter - Sunday Morning Brew - delivered every Sunday at 6 am

About the Host:

Michelle DeNio is a business strategist and growth advisor for service-based entrepreneurs, especially neurodivergent and ADHD business owners. Creator of the...