Imagine accidentally changing the course of history because you forgot to wash your hands, panicked in a kitchen, or misread a wrinkle. This episode of Dumbify takes you on a wild ride—literally starting with a sweaty Swiss chemist tripping through the streets on a bicycle after inventing LSD by mistake. From there, we dive into how a deadly toxin became the multi-billion-dollar beauty industry we now know as Botox, and how one desperate maitre d’ invented nachos to appease a group of ravenous Army wives.

These three stories have nothing in common—until you see the hidden thread. They weren’t acts of genius. They were “oh crap, what now?” moments that spiraled into mind-altering revolutions, frozen foreheads, and stadium snacks. Tune in to discover why some of the world’s biggest breakthroughs happen not because someone had a brilliant plan, but because they didn’t think it through at all.

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Dumbify celebrates ideas so weird, wrong, or wildly impractical… they just might be brilliant. Hosted by David Carson, a serial entrepreneur behind multiple hundred-million-dollar companies and the go-to secret weapon for companies looking to unlock new markets through unconventional thinking. Dumbify dives into the messy, counter-intuitive side of creativity — the “dumb” ideas that built empires, broke rules, and ended up changing everything.

Join David Carson on Dumbify as we dive headfirst into the gloriously peculiar mind of Benjamin Franklin, a man who believed the path to brilliance was paved with audacity and the occasional naked air bath. Everyone knows he flew a kite, but fewer know he penned a deadpan treatise suggesting science should invent pills to make farts smell like roses. This episode unpacks how Franklin's most outlandish, cringe-inducing ideas—from wrestling lightning to advocating for deliberately infecting children with smallpox—weren't just pranks. To him, they were serious experiments, tapping into what we now call "the taboo innovation law": the idea that society's greatest discomforts often hide its biggest problems, begging for delightfully counter-intuitive solutions.

Discover why Franklin, the ultimate patron saint of "thinking wrong on purpose," fearlessly leaned into the very things everyone else was too polite, too afraid, or too conventional to touch. We'll explore how his willingness to be perceived as utterly unhinged ultimately nudged humanity forward, and challenge you with "The Perpetual Squirm" to find your own hidden genius in the everyday absurdities. Prepare to laugh, squirm, and forever change how you view those unspoken moments of awkwardness.

Sign up for the Dumbify newsletter: https://www.david-carson.com/

Dumbify celebrates ideas so weird, wrong, or wildly impractical… they just might be brilliant. Hosted by David Carson, a serial entrepreneur behind multiple hundred-million-dollar companies and the go-to secret weapon for companies looking to unlock new markets through unconventional thinking. Dumbify dives into the messy, counter-intuitive side of creativity — the “dumb” ideas that built empires, broke rules, and ended up changing everything.

Most heist stories are about genius criminals outsmarting the system. This one is about idiots who broke it wide open. In this episode of Dumbify, David Carson takes you inside three real crimes so absurd they sound like rejected SNL sketches: a $100 million diamond heist pulled off with nothing but hairspray and Styrofoam takeout containers, a smuggler who disguised ostrich eggs as… avocados, and a con man who sold people an entire country that didn’t exist.

These schemes shouldn’t have worked. They should have collapsed under the sheer weight of their own stupidity. And yet, they didn’t. Along the way, David uncovers a strange truth: sometimes, the dumber the idea, the more invisible it becomes. If you’ve ever wondered how pure absurdity can defeat billion-dollar systems, this episode will have you laughing, cringing, and rethinking how you see the line between brilliance and idiocy.

Sign up for the Dumbify newsletter: https://www.david-carson.com/

Dumbify celebrates ideas so weird, wrong, or wildly impractical… they just might be brilliant. Hosted by David Carson, a serial entrepreneur behind multiple hundred-million-dollar companies and the go-to secret weapon for companies looking to unlock new markets through unconventional thinking. Dumbify dives into the messy, counter-intuitive side of creativity — the “dumb” ideas that built empires, broke rules, and ended up changing everything.