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EP 9: The Dark Side of Google Ads: Hidden Fees Eating Your Lunch

EP 9: The Dark Side of Google Ads: Hidden Fees Eating Your Lunch

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Episode Summary

In thisProfit Pulse episode, Andy Kulkarni pulls back the curtain on Google Ads’ hidden fees—comparing them to a late-night kebab’s surprise “convenience charges.”

You’ll learn:

  • Why broad-match keywords and auto-pilot settings are budget killers (and how to fix them in 10 minutes).
  • How to negotiate transparent agency contracts and demand itemized billing.
  • The exact 3-step audit a tech recruitment firm used to slash wasted clicks by 35%.
  • Andy’s near-disastrous agency partnership story—and how it taught him to spot fee-related red flags.

Connect with Andy Kulkarni

  • LinkedIn:@AndyKulkarni – Tag Andy with your audit wins!
  • NuKind Digital:CLICK HERE
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