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Elevate Your AIQ

Elevate Your AIQ

Auteur(s): WRKdefined
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 Bob Pulver is helping each of us navigate our respective journeys with artificial intelligence (AI) effectively and responsibly. Bob chats with AI and Future of Work experts, talent and transformation leaders, and practitioners who provide diverse perspectives on how AI is solving real-world challenges and driving responsible innovation.All rights reserved by WRKdefined Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
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  • Ep 83: Recalibrating Workforce Decisions via People Analytics and Gen AI with Cole Napper

    Ep 83: Recalibrating Workforce Decisions via People Analytics and Gen AI with Cole Napper
    Sep 5 2025
    Bob sits down with Cole Napper, VP of Research, Innovation & Talent Insights at Lightcast, to unpack the complex and rapidly evolving world of people analytics. From his eclectic career across industries to his recent book release and his co-hosting role on the very popular people analytics podcast, Directionally Correct, Cole shares practical insights and hard-earned wisdom on topics like AI readiness, org network analysis, and the intersection of data, influence, and leadership. Bob and Cole explore the paradoxes of the HR tech ecosystem, the stubborn persistence of unsolved problems, and why storytelling with data is really about persuasion. Cole also gets candid about the ethical responsibilities facing those who wield data, and why the future of workforce planning demands a complete rethink of how we study work itself. Keywords people analytics, talent intelligence, workforce planning, organizational network analysis, Lightcast, HR tech, Gen AI, quality of hire, job analysis, data storytelling, ethical AI, talent metrics, innovation, influence and persuasion, data infrastructure, Directionally Correct podcast Takeaways People analytics is only valuable when it influences decisions. Evolution of HR tech is moving from digitization to “value-first” intelligence. Effective storytelling with data is about persuasion and influence, not charts. Despite its maturity, organizational network analysis (ONA) remains underutilized. Most companies are underinvesting in data infrastructure, even as they chase AI initiatives. A flexible framework for measuring quality of hire is more useful than a rigid definition. Job analysis is having a renaissance as AI demands a deeper understanding of work. Ethics in people analytics isn't just about governance — it's about virtue and trust. Quotes “People analytics that doesn't influence decision-making is just overhead.” “We’re still digitizing HR — we haven’t even started to optimize it.” “Smart people assume their conclusions are self-evident, but that’s not how decisions are made.” “We need storytelling with data, but what we really need is persuasion with data.” “AI’s biggest challenge in HR isn’t capability — it’s data infrastructure and context.” “There’s no one watching the watchmen — ethics starts with the person in the seat.” “The study of work isn’t sexy, but it’s suddenly essential again.” Chapters 00:02 - Welcome and Intro to Cole Napper 00:55 - Cole’s Career Journey 03:29 - Patterns Across Industries and the Illusion of Uniqueness 06:51 - Community, Knowledge Sharing, and Power of Consortiums 08:57 - Why Smart People Still Struggle to Influence with Data 11:33 - From HR Tech to People Analytics: Digitization vs. Value Creation 13:51 - Data vs. Self-Interest: Why Decisions Get Blocked 15:49 - Untapped Potential of Org Network Analysis 18:54 - Use Cases: Building Teams, Referrals, and AI-Enhanced Sourcing 25:17 - Cole’s Book: Why Now, and What It’s About 28:13 - Shifting from Cost Center to Profit Center in People Analytics 32:22 - People Analytics Leading AI Adoption in HR 35:31 - Probabilistic Thinking, Determinism, and Predictive Pitfalls 36:55 - Measuring Quality of Hire: Frameworks vs. Definitions 40:41 - AI Assistants, Prescriptive Insights, and Reinforcement Learning 44:26 - Data Infrastructure as the Real AI Unlock 48:25 - Strategic Work Planning in an AI-Enabled World 52:25 - Who Will Watch the Watchmen? Ethics and Virtue in Analytics 55:28 - Predictions vs. Deductions and Parting Thoughts Cole Napper: https://www.linkedin.com/in/colenapper Directionally Correct: https://wrkdefined.com/podcast/directionally-correct "People Analytics": https://www.colenapper.com/book For advisory work and marketing inquiries: Bob Pulver:⁠⁠ ⁠https://linkedin.com/in/bobpulver⁠⁠⁠ Elevate Your AIQ:⁠⁠ ⁠https://elevateyouraiq.com⁠⁠⁠ Substack: ⁠https://elevateyouraiq.substack.com⁠ What’s Your AIQ?⁠ Assessment interest form
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    57 min
  • Ep 82: Riding the Waves of Tech Innovation and Human-Centric Recruiting with Steve Levy

    Ep 82: Riding the Waves of Tech Innovation and Human-Centric Recruiting with Steve Levy
    Aug 29 2025
    In this wide-ranging and thought-provoking conversation, Bob Pulver sits down with Steve Levy — recruiting veteran, technologist, and self-proclaimed “truth-teller” — to explore how talent, technology, and transformation intersect in today’s world of work. From the early days of expert systems and green-screen mainframes to the complexities of generative AI, Steve brings a rare blend of historical context, critical thinking, and humor. Together, they tackle topics like the ethics of candidate AI, bias in hiring platforms, skills-based hiring, the need for AI literacy, and why every recruiter needs to be more curious — and more human. Steve also shares lessons from his decades as a lifeguard at Jones Beach, and how that role shaped his instincts for protecting and empowering people — a theme that carries through everything he does in talent acquisition. Keywords AI in recruiting, expert systems, generative AI, candidate experience, skills-based hiring, talent ethics, AI literacy, job applications, bias in hiring, strategic workforce planning, Jones Beach lifeguard, recruiting tech, AI governance, human-centered design, talent intelligence, responsible AI Takeaways AI isn't new — it's just louder now: Steve recalls early experiences with AI-like systems in the 1980s and draws parallels to today’s hype and fear cycles. Recruiters need more curiosity, less fear: Avoiding AI won’t make it go away — recruiters must engage, experiment, and understand where AI fits. The real problem? Poor inputs: Most job descriptions and resumes are terrible — AI can’t solve for that without better human collaboration. Bias goes both ways: If employers can use AI to screen resumes, candidates can use it to write them — the key is transparency and integrity. Quality of hire starts with better intake: Steve emphasizes the importance of understanding real business problems, not just scanning for keywords. Candidate AI vs Employer AI: The current debate needs to move past gut reactions and toward practical, equitable frameworks. We need new roles and metrics: From TA ethicists to agentic governance leads, the future workforce demands new capabilities. Recruiting is about inclusion, not gatekeeping: Steve’s philosophy centers on humanizing the process and finding reasons to say “yes.” Quotes “If you can't audit it, don't automate it.” “The real challenge is working to include someone rather than exclude them.” “We're seeing artificial stupidity — not artificial intelligence.” “Being afraid of the ocean because of sharks is like avoiding AI because of hallucinations. You’ve got to get in the water.” “You can fight this, or you can plan for it. That’s it.” “Most people don't write good resumes. Most recruiters don't write good job descriptions. AI's not going to save us from that.” Chapters 00:00 – Opening & Reconnecting with Steve Levy 03:01 – Recruiting Before Computers & the Rise of Expert Systems 08:12 – What AI Is (and Isn’t): Fear, Hype & Progress 13:17 – Strategic TA in an Agentic Era 21:07 – AI Literacy, Education & Workforce Readiness 28:11 – Candidates Using AI vs. Employers Using AI 36:45 – Problems with Job Descriptions, Resumes & Gatekeeping 45:24 – Ethics, Transparency & Legal Implications in Hiring AI 54:10 – Talent Intelligence & Strategic Workforce Planning 1:05:33 – The SiriusXM Lawsuit & Candidate Frustration 1:15:57 – Lifeguard Lessons for the AI Age 1:20:12 – Final Thoughts on What Comes Next Steve Levy: https://www.linkedin.com/in/levyrecruits Steve’s Blog: https://recruitinginferno.com/ For advisory work and marketing inquiries: Bob Pulver:⁠⁠ ⁠https://linkedin.com/in/bobpulver⁠⁠⁠ Elevate Your AIQ:⁠⁠ ⁠https://elevateyouraiq.com⁠⁠⁠ Substack: ⁠https://elevateyouraiq.substack.com⁠ What’s Your AIQ?⁠ Assessment interest form
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    1 h et 32 min
  • Ep 81: Navigating a World of Signals, Systems, and Decision Intelligence with Marshall Kirkpatrick

    Ep 81: Navigating a World of Signals, Systems, and Decision Intelligence with Marshall Kirkpatrick
    Aug 22 2025
    In this lively and thought-provoking episode of Elevate Your AIQ, Bob Pulver reconnects with former collaborator and pioneering technologist Marshall Kirkpatrick. From their early work intersecting social data and influence to Marshall's latest AI-driven workflows, the conversation explores how human insight and machine intelligence are converging. Marshall shares real-world examples of using synthetic personas, market monitoring systems, and creative prompting strategies to uncover early signals, amplify strategic decisions, and reimagine everything from talent acquisition to environmental policy tracking. It's a conversation that navigates the emergence of machine learning for social insights to the frontier of AI innovation. Keywords AI-powered market monitoring, synthetic personas, talent acquisition, influencer marketing, social analytics, Claude, Perplexity, scenario planning, digital twins, quality of hire, Obsidian, strategic planning, generative AI, Delphi method, social capital Takeaways Marshall’s Journey: Marshall has spent his career identifying experts and building tools to surface valuable insights from social data. Synthetic Personas in Action: Using tools like Claude to create synthetic expert panels that evaluate documents, surface perspectives, and even challenge his own thinking. AI-Augmented Talent Scenarios: AI to simulate team compositions, evaluate candidates’ social behaviors, and even model potential collaboration outcomes. Monitoring the Market with AI: Building systems that detect early signals in markets — including environmental policy — using a mix of RSS, generative AI, and good old-fashioned curiosity. Digital Twins and Ownership: Exploring who owns the knowledge embedded in a “digital twin” of an employee — and how organizations might leverage them responsibly. Strategic Planning Reimagined: Using AI to model outcomes based on actions and strategies offers new ways to engage in scenario planning — not just in workforce contexts, but in grantmaking and innovation networks. Counterargument Workflows: Marshall shares his custom-built browser tool that generates counterarguments to online content using ChatGPT, promoting critical thinking and cognitive diversity. Quotes “I try to eat my own dog food — or drink my own champagne — when it comes to market monitoring.” “There’s gold in that data. We just have to figure out how to mine it responsibly and effectively.” “Synthetic personas are fast, cheap, and good enough to get the conversation started.” “What’s the strategy, what’s the output — and what’s the outcome? That’s where AI can help us model the messy middle.” “You can’t just look at someone’s codebase or resume — you need context, behavior, and communication patterns.” “I built a ‘counterargument bookmarklet’ to challenge the assumptions in what I’m reading online.”Chapters 00:00 – Welcome & Reconnection: Marshall’s Background and Journey 03:12 – AI Systems for Market Monitoring and Early Signal Detection 10:58 – The Evolution of Social Analytics and Social Capital 16:39 – Talent Acquisition, AI, and the Value of Social Footprints 24:57 – Scenario Planning with Synthetic Personas 32:05 – Driving Innovation through Grant Monitoring and Project Pairing 40:41 – From Digital Twins to Ethical Implications of AI in the Workforce 50:15 – Counterargument Workflows and Critical Thinking with AI 58:21 – Closing Thoughts: Responsible AI, Community, and the Road Ahead Marshall Kirkpatrick: https://www.linkedin.com/in/marshallkirkpatrick Earth Catalyst: https://www.earthcatalyst.co/ For advisory work and marketing inquiries: Bob Pulver:⁠⁠ ⁠https://linkedin.com/in/bobpulver⁠⁠⁠ Elevate Your AIQ:⁠⁠ ⁠https://elevateyouraiq.com⁠⁠⁠ Substack: ⁠https://elevateyouraiq.substack.com⁠ What’s Your AIQ?⁠ Assessment interest form
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    59 min
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