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Emily Hoeven on Whether San Francisco's Backlash Mayor Is Making Things Better

Emily Hoeven on Whether San Francisco's Backlash Mayor Is Making Things Better

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In November 2024, fed up San Francisco voters elected an outsider heir to the Levi Strauss fortune the city's 46th mayor. Daniel Lurie, a moderate Democrat and a newcomer to City Hall politics who largely self-funded his own campaign, ran on the promise of fundamental change, reversing course away from the permissive - and often performative - radical chic progressivism of the peak woke era. For a city reeling spiking crime and street disorder, he won by offering a return to what he calls "common sense" policies that involve getting tougher on encampments, crime, and public drug use, while beefing up policing and speeding construction of new housing.

Now Mayor Lurie is approaching the first anniversary of his tenure in office, and we want to know: how well is he delivering on his promises, and has life in San Francisco improved as a result? For answers we turn to San Francisco Chronicle editorial columnist Emily Hoeven, a relatively recent transplant to the city whose sharply drawn and impactful writing about San Francisco issues - and in particular about the failures and foibles of municipal governance - has quickly established her one as of the most prominent journalistic voices in the city.

Hoeven tells us that there are good reasons for Lurie's broad popularity (recent polling has his approval rating north of 70 percent). The mayor's relentless cheerleading for a San Francisco comeback, particularly through his prolific and much viewed output of Instagram videos that lean in to his "earnest dad vibes," has changed how San Franciscans are feeling about their city, Hoeven tells us. And tangible signs of progress are readily visible: crime has significantly dropped, new businesses are opening and some big new housing developments are coming online. "Overall, I do think the city is in a good place, and hopefully we'll continue heading in that direction," Hoeven says.

But she also emphasizes that significant challenges remain. and as the mayor's honeymoon with the public fades "it's probably only going to get harder" for Lurie to maintain the city's positive momentum. This is San Francisco, after all. Untreated addiction and serious mental illness remain a problem on the streets of the city, city government faces budget and labor challenges, and the city's notoriously fractious politics may be poised for a comeback. "The realities are going to become more real," as Hoeven puts it.


Our editor is Quinn Waller.

Outside references:

Emily Hoeven, "S.F.’s giant naked woman sculpture brought out the worst in our city," San Francisco Chronicle, April 15, 2025

Emily Hoeven, "People are ‘obsessed’ with Daniel Lurie’s Instagram. But will it actually help S.F.?" San Francisco Chronicle, May 28, 2025

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