
Ep. 11: Shark Stank: Beyond Pointing At Invisible Things
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Some of us just weren't built for the social media era, and we're willing to bet a stand-up comedian will one day make fun of our handheld glass tiles obsession. Your deep, rich story has no business being crammed into a 13-second soundbite (and that’s a good thing.)
We're unpacking a client's "Shark Tank" strategy that almost led to a life spent "pointing at invisible things".
This is our argument for the slow TV movement, where “social media” is really going, the power of stillness, and why your presence is the greatest commodity of all.
We're getting real about what we'll be proud of on our deathbeds, and it’s not the hours we spent posting on a handheld glass tile.
Episode Map:
[00:00:07] The "Socials" as a Future Joke: Why a stand-up comedian will one day make fun of our generation's obsession with "glass tiles" and "rectangles".
[01:03:58] The 13-Second Prison: Why your real, rich story has "no business" being told in a 13-second format.
[02:42:662] Flitty Flits vs. Stillness: Using the social media "chirpy chirp" to find people hungry for substance and redirect them to a format that does their story justice.
[03:39:906] The Slow TV Movement: Why a movement of long-form, quiet content is emerging as an antidote to the noise.
[06:26:098] The "Shark Stank" Strategy: Why a strategy from Shark Tank led a client to believe she had to spend "eight hours of content creation a day".
[11:59:494] The Superpower of Presence: How the next generation is losing the ability to be present, and why presence is our "greatest commodity".
[13:50:934] The Courage of Stillness: Cultivating the ability to "stand strong in the beauty of a quiet room".
[19:02:062] The Absurdity of the Pointing Trend: A hilarious moment about the "era we're in" where people point at invisible things with music they don't like.
[26:03:255] The Eulogy Test: The ultimate prioritizing question: "Would I do this if I had one day to live?".
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