In this episode of the Focus and Flourish podcast, host Katie Monroe sits down with Madison Standkey, brand strategist and founder of Soulful Solution. They dive into the importance of building an authentic brand that resonates with your values and attracts the right clients. Madison shares her journey of balancing motherhood and entrepreneurship, offering honest insights into creating a business that’s both successful and sustainable.

At Soulful Solution, her process is simple, intuitive, and collaborative. From discovery to launch, she makes each step not only clear but enjoyable—helping founders feel supported every step of the way. The goal isn’t just a polished brand or a beautiful website, but the confidence to sell your services, show up for your vision, and step fully into the most aligned version of your entrepreneurial self.

Tune in to learn how to craft a brand that truly reflects who you are, while navigating the real challenges of building a business as a parent.

What You’ll Learn

➝ How to craft a brand that feels authentic and values-driven

➝ Why a simple, collaborative process can make branding enjoyable instead of overwhelming

➝ The mindset shifts that give entrepreneurs the confidence to sell and show up consistently

➝ Practical ways to balance parenthood with entrepreneurship without burning out

➝ How to stay aligned with your truest version of yourself while growing your business

Links & Resources:

Madison Standke: https://www.soulfulsolution.co/

​Explore My Websites:

• Mentorship + Coaching: The Kreate Collective
• Wedding + Lifestyle: Kreate Photography
• Branding + Commercial: KM Photography

FREE Resources Mentioned:

• FREE Training: 6-Figure Strategy
• Learn more about Momentum Method + Book a Free Call with Katie!
• Modern Photographer's Brand Identity Handbook (50-Page Guide!)

Kreate Ai Editing Profile Discounts:

• Aftershoot Free Trial + Editing Profile → TRY IT FREE (Includes 500 free edits)
• Imagen AI — Get 25% Off + 1,500 Free Edits with code KREATE25 → TRY IT!
• Imagen samples on my site
• Aftershoot samples on my site

Let's Connect!

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