Ep 27 - Why Brilliant Consultants Struggle to Win High-Fee Clients
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Ep 27 - Why Brilliant Consultants Struggle to Win High-Fee Clients
You’re technically exceptional. You’ve worked at top firms. Yet winning premium clients still feels like an uphill battle.
This episode explains why — and why skill was never the problem.
Some of the most technically gifted consultants never reach consistent six-figure income — not because they lack ability, but because the market can’t see their value.
In this episode, we unpack the core paradox facing independent experts: when you leave a big firm, technical skill stops being a differentiator and becomes the entry fee. We explore why positioning, not competence, determines who wins high-fee clients — and break down the seven communication mistakes that quietly commoditise even the best professionals.
If you’re a QS, engineer, architect, or specialist consultant struggling with feast-or-famine income, this conversation will fundamentally change how you think about authority, pricing, and visibility.
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