Summary:

Most agency founders don’t fail because they’re bad at delivery.
They fail because they never stop doing it.

In this episode, I sit down with Anthony Morgan, Founder & CEO of Enavi, to unpack the breaking point almost every sub $1M agency hits and the counter intuitive decision that unlocked real, scalable growth.

Anthony shares what happened when client churn, market pressure, and limited runway forced him to confront a hard truth: spending 10–20% of his time on growth was silently killing the business.

This conversation is a must listen if you’re stuck as the bottleneck inside your own agency.

Takeaways:

• Why agencies under $1M accidentally optimize for survival instead of growth
  
  
• The exact moment Anthony realized it was “grow or let people go”
  
  
• How reallocating 80% of founder time to growth changed lead quality and authority
  
  
• A practical way to track and gamify your growth activities (without guesswork)
  
  
• Why client experience isn’t “soft”, it directly impacts delivery and retention
  
  
• How partnerships quietly became Enavi’s strongest demand capture channel
  
  
• The long term cost of being “too involved” in client work

Check out Anthony's agency here:
Enavi

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