Episode 1: From Classroom to Multi-Unit Franchisee
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À propos de cet audio
Kick off Beyond The Club with the episode that started it all. Hosts Jason Markowicz and Mike Orwig sit down—no guests, no filter—to unpack the raw blueprint of running a Fitness Premier location, the high-stakes leap into franchising, and the unlikely path that turned a school principal into a multi-unit fitness empire builder.
In this premiere episode, you’ll hear:
- The daily grind of a 24/7 club: Jason breaks down the systems that keep members coming back at 5 a.m. and 10 p.m.—from staff scheduling to the “wow” moments that turn visitors into lifers.
- Franchisee launch playbook: Step-by-step on site selection, build-out nightmares, grand-opening chaos, and the one metric that predicts long-term success.
- Mike’s pivot story: From ringing school bells to spotting benches—how a principal traded lesson plans for workout plans, became a top trainer, and scaled to multiple thriving clubs without losing the “why” that drives every rep.
This isn’t theory. It’s battle-tested truth from two leaders who’ve lived every role in the Fitness Premier ecosystem. Whether you’re eyeing your first franchise, optimizing an existing club, or just love a comeback story—Episode 1 is your foundation.
Available now. Hit play and let’s build something unstoppable.
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