
Episode 16 - Stop Undercharging: The Free Bridal Pricing Workshop Every Artist Needs
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Episode Summary:
After a short break, Levarna is back with one of the most important topics in the bridal beauty industry—pricing. In this episode, she shares a snippet from her live workshop revealing why so many MUAs undercharge despite being fully booked or popular online.
You’ll hear Levarna break down the top reasons MUAs undervalue themselves and struggle financially, plus what to do about it. She also introduces her brand-new program Booked and Profitable: The Bridal Business Reset Workshop a step-by-step workshop designed to help you:
- Clarify your niche so you attract the right clients.
- Build irresistible bridal packages that sell themselves.
- Finally price for profit with confidence.
- Use her interactive profit calculator to know exactly what you’re making on every single service.This episode is a wake-up call for bridal artists who are ready to stop scraping by and finally build a profitable, sustainable business.
💡 You'll Learn:
- Why most bridal artists undercharge and the five hidden reasons behind it.
- The difference between revenue and profit and why profit is the real measure of success.
- How fear, judgment, and comparison stop artists from confidently raising prices.
- What true success looks like in business (profitability + lifestyle, not just bookings or followers).
💬 Notable Quotes
“We are undercharging. We are extremely undervaluing ourselves compared to other vendors on a bride’s wedding day.”
“Profit is what you’re left with after all expenses and paying yourself properly not just revenue.”
“Copying other artists’ pricing is dangerous. Busy doesn’t always mean profitable.”
“Success in business is profitability. That is success, and it's profitability without being completely burned out.”
📚 Resources & Tools Mentioned:
Link to free facebook group for bridal artists: https://www.facebook.com/groups/bookmorebridesfreegroup
Link to the new Booked & Profitable - Bridal Business Rest workshop https://levarnabusinesscoach.mykajabi.com/booked-and-profitable
Link to the Book More Brides - Artist Academy waitlist https://levarnabusinesscoach.mykajabi.com/bmb-artist-academy-waitlist
Levarna’s Instagram to follow for more tips:
https://www.instagram.com/levarnabusinesscoach
Want the full Bridal Pricing Workshop replay plus the chance to ask Levarna your questions directly? 🎉
You can access the complete training (and so much more) inside her free Facebook group for bridal artists.