Episode 4 - The CFO as a Growth Architect
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This episode reframes what it means to be a CFO in today’s capital markets — not as a controller of cost, but as a co-architect of enterprise growth. Rob Connell shares how the best financial leaders align capital, product, operations, and investor communication to drive valuation with strategic precision. For CFOs, CEOs, and investors seeking alignment between numbers and narrative, this is a critical listen.
CFOs aren’t just reporting the numbers anymore — they’re shaping the business. In this episode, Rob shares how the best finance leaders operate as growth architects, navigating between capital markets, product strategies, operational velocity, and investor readiness. From rolling forecasts and revenue efficiency to risk modelling and valuation storytelling, Rob offers a blueprint for CFOs who want to lead at the highest level — and for CEOs who want to hire them.