Episode 7 - Sales-Driven Growth: How to Lead with Revenue in Global Markets
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Episode 7 - Sales-Driven Growth: How to Lead with Revenue in Global Markets
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This episode repositions sales from a siloed department into a leadership function — a strategic system embedded across product, marketing, operations, and finance. Rob Connell reveals how elite operators orchestrate revenue across continents without losing focus, margin, or momentum. This is a masterclass in how valuation is earned not just through growth, but through disciplined, cross-functional sales architecture.
Rob Connell doesn’t chase logos — he builds repeatable revenue systems that scale across countries, teams, and capital stacks. In this episode, he breaks down the anatomy of sales-driven growth: how to align GTM with product, how to prioritize territories, how to prevent commercial sprawl, and how to build revenue architecture that increases both valuation and resilience. Whether you’re expanding internationally or fixing a fragmented pipeline, this is the blueprint for building commercial clarity that lasts.