Executive Insights on AI's Impact on Marketing
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Executive Insights on AI's Impact on Marketing
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If you’re an executive implementing generative AI tools at your organization, congratulations! You’re ahead of most leaders, for now. The latest episode of the Test. Learn. Grow. podcast features a discussion with two leaders who are futher along than most — Tesa Burg is CTO at Mod Op, and Patrick Patterson, our own CEO at Level.
They’ve both embraced generative AI as a part of their ways of working, and they’re not afraid to share their enthusiasm, advice, hot takes, and cautionary tales.
Listen in for insights about:
- What generative AI is, and what it isn’t
- How to get organizational buy-in from the top down
- Where to apply AI tools to create the most efficiency and value
- Why security is critically important (but shouldn’t stop your team from experimenting)
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