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Financial Resilience: Principles for Business Stability | The Long Game Dialogues by Zoho & Live Mint

Financial Resilience: Principles for Business Stability | The Long Game Dialogues by Zoho & Live Mint

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 Cash flow is reality—and SMEs that ignore it do so at their peril.In this episode of The Long Game Dialogues, Prashant Ganti, Head of Product Management, Finance and Operations BU, Zoho Corp, reveals how small businesses can build financial resilience, prepare for disruptions, and scale with confidence. Key takeaways:1. Why cash flow visibility is more crucial than profit2. How to use technology to simplify financial operations, automate payment reminders, and make loan processing easier3. What metrics SMEs should track daily4. Strategies for export finance, currency risk, and growth planning If you're running a small business or startup and want to future-proof your finances, this is a must-listen.

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