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Fitness influencer turned CEO

Fitness influencer turned CEO

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Tara LaFerrara’s journey as a trainer began in 2013 when she realized the same drive and team spirit she thrived on as a former DI athlete could fuel her coaching. With 12+ years of experience and certifications in personal training, hypertrophy, menopause coaching, mobility, and Olympic weightlifting, she blends science-backed strength with a no-BS, compassionate approach to movement.

Enjoy this podcast as we explore her journey through the fitness world, growing her brand online, finding her niche in fitness, and ultimately launching the Broads App.

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