From Moonshot to Sustainable Innovation
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From Moonshot to Sustainable Innovation
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From Moonshot to Sustainable Innovation
Most companies celebrate their first big idea — the moonshot that gets them off the ground.
But very few manage to repeat it.
Why?
Because real, continuous innovation isn’t luck.
It’s a system — built on people, environment, and structure.
In this new article, I share the simple 3-part framework I’ve used across multiple companies to transform “once-in-a-while creativity” into a repeatable innovation engine:
🔎 Hire for curiosity
🎬 Feed the creative engine
🔁 Institutionalize the innovation process
These ideas were shaped over many years: from early startup environments to Inspiration Days, innovation sprints, and team cultures obsessed with learning.
If your organization wants more than a single breakthrough — if it wants sustainable innovation — this is for you.
If you want to read the full article it is here.