(un)conversations Podcast | S1.E16
From Mother to Daughter: Cristina Torres on Leading a Legacy Winery into the Future

In this episode, Dr. Alison sits down with Cristina Torres — general manager of Marimar Estate and daughter of a legendary California winemaker — for an inspiring conversation about legacy, leadership, and innovation in the wine industry.

Cristina shares how she's honoring her family's rich winemaking heritage while forging her own path and modernizing one of California's most iconic legacy wineries. From championing sustainability to embracing bold new wine styles, she offers a refreshing take on what it means to lead in today’s wine world.

Whether you're a wine enthusiast, aspiring entrepreneur, or simply love a great story of growth and purpose, this episode delivers powerful insights on navigating tradition while embracing change.

🍷 Tune in now to explore the future of winemaking through the eyes of a next-gen trailblazer.

🎙 Episode Highlights:

• Generational Leadership: Cristina reflects on stepping into leadership with vision, heart, and authenticity.

• The (UN)word Effect™: Discover the three “un” words that define Cristina’s personal and professional journey.

• Tradition vs. Innovation: How Cristina balances respecting legacy while driving bold, modern changes.

• Family & Influence: The pivotal role her mother played in shaping her values and leadership approach.

• Unifying Leadership: Building a collaborative, people-first culture in a family-run business.

💡 Key Takeaways:

• Embracing both tradition and innovation is key to evolving a family business.

• Strong support systems — especially family — fuel leadership and personal growth.

• Unconventional paths often lead to the most fulfilling outcomes.

👍 Like, Comment & Subscribe for more inspiring conversations on leadership and purpose.

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📺 Watch on YouTube: https://youtu.be/VUNIm00t4mE
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Connect with Us
🔹 Creator & Host Dr. Alison Schmidt, CEO of Unconvention
IG: @alsphdbcc | @unconventionllc | @unconversationspodcast
LinkedIn: Alison L. Schmidt, PhD, BCC
TikTok: @alschmidtphd
Website: unconventionllc.com

🔹 Guest Cristina Torres, GM at Marimar Estate Vineyards & Winery
Website: marimarestate.com
IG: @marimarestate | FB: Marimar Estate
📍 Book a Visit: Our Tasting Room
📍 Events: Wine Club Events

📍 Episode Chapters:
0:00 – Intro
1:21 – The Torres Legacy
3:08 – Cristina's Leadership Journey
19:27 – Challenges & Innovation
30:10 – Family & Business
46:22 – Reflections & Future Vision
52:02 – Closing Notes

#unconversationspodcast #CristinaTorres #LegacyWinery #WomenInWine #WineLeadership #SustainableWinemaking #WineInnovation #TheUNwordEffect #ModernWinemaking #DrAlisonSchmidt