
From the Army to Award-Winning Designer: Joseph Bullard on Branding, Teaching & Creative Growth!
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Joseph Bullard is a designer, educator, podcast host, and creative storyteller—known for his bold identity work, thoughtful brand strategy, and commitment to shaping the next generation of designers. From serving as a U.S. Army Sergeant to teaching Visual Communication at Austin Community College, Joseph’s path proves that creativity can come from anywhere. He’s built a portfolio that spans clients like Dungeons & Dragons, The New Yorker, and Studio Dzo—all while hosting Students of Design, a podcast dedicated to elevating design voices and conversations.
n this inspiring deep dive, Joseph shares how he transitioned from military life to the creative world, why cultural heritage shapes his work, and the lessons he’s learned from both his own projects and his podcast guests. We explore his design process, his approach to teaching, and how he bridges the gap between professional practice and student creativity.
Whether you’re:
Navigating the leap into the design industry
Looking to strengthen your creative process
Interested in no-code web tools and identity design
Ready to balance teaching, client work, and personal projects
Curious about building a design-centered podcast and community
In This Episode:Intro — Who is Joseph Bullard?
From the U.S. Army to the design world
Early lessons from Marc English Design
Teaching at Austin Community College
Building the Students of Design podcast
Working with clients like Dungeons & Dragons and The New Yorker
Rebranding Horse Creek Resort
BARKSwag: from passion project to business
Design pricing transparency and value
The role of cultural heritage in creative work
Balancing personal projects with professional demands
Burnout, reset routines, and finding inspiration
What success means to Joseph now
#JosephBullard #DesignPodcast #GraphicDesign #BrandIdentity #BlackCreatives #CreativeProcess #StudentsOfDesign #DesignEducation #VisualCommunication #NoCodeWebsites #CreativeBusiness #ArtSchoolGradPodcast