Gaining Leverage In Every Negotiation
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Gaining Leverage In Every Negotiation
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In 2008, the world was in a state of panic. Warren Buffett wasn’t.
While banks scrambled for survival, Buffett sat calmly on the other side of the table with something rarer than cash, credibility. Goldman Sachs needed both.
He didn’t chase the deal. He waited. And when they came calling, he offered $5 billion in preferred shares paying 10 percent plus warrants to buy more stock later. Goldman got stability. Buffett got extraordinary returns. That’s leverage, earned over years, used in a single, decisive moment.
In this episode of Insights, I break down how Buffett’s approach reveals the Five Pillars of Leverage and how you can apply them to your own negotiations.
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