In Nordea's business podcast Get Savvy we meet experts within e-commerce, tech and social impact to offer a platform for storytelling, learnings and sharing expertise among Nordic business leaders and entrepreneurs. In this episode we close the books after Get Savvy’s first season, in which you will hear our guests most savviest recommendations and learnings. The episode will offer you:

1. Saeid Esmaeilzadeh – How you identify a great business idea
2. Magnus Omstedt – How to successfully launch your e-commerce in Asia
3. Jimmy Widén – What you shouldn't miss when starting up an business abroad
4. Aleksandar Goga and Caroline Lidman – How to make your business grow
5. Tommy Palm – How to attract venture capitalists
6. Jannik Lawaetz – Why you should use crowd source funding
7. Tove Larsson and Agate Freimane – How Norrskens’ venture capitalists evaluate your business
8. Michel Issa – How to grow your business network
9. Erik Gatenholm - Magic tricks to build a strong sales culture
10. Camilla Björkman – Meaningful leadership skills under uncertainty
11. Joakim Hartzell and James Sleater - Leverage business heritage while digitizing the customer experience
12. Johan Svanberg – Disrupting an establish industry? This is how you know you are on the right track
13. Sara Öhman – How to digitalize your customer journey
14. Markus Sandström – How to boost your online sales via SEO
15. Joanna Swica – Why influencer marketing is a vitamin injection to your online sales

Don’t panic, we will be back in the fall with a fresh new season! Until then, suggest a topic or guest to getsavvy@nordea.com and don’t forget to subscribe!

This podcast is brought to you by Nordea Business Banking, Startup & Growth, Nordea Connect and Nordea Markets.

Hosted on Acast. See acast.com/privacy for more information.

It’ s summertime and in Get Savvy this week, we plunge into the pool of questions related to raising capital. We want to talk about equity crowdfunding and learn how you set up a crowdfunding campaign. Which type of companies does this external source of capital fit, and is it true that preparations for a successful campaign is equivalent to an IPO?

To find out, we invited Jannik Lawaetz, the serial entrepreneur who made his first exit when he was 14 years old. Jannik is a passionate business leader who can’t seem to stay away from entrepreneurship even when he´s tried. He is the founder and the CEO of the Copenhagen-based company, LuggageHero, the leading luggage-storage network, who is bucking the trend by showing that investing in travel startups is not over during the corona pandemic. Through successful crowd-sourced campaigns LuggageHero can be found in 36 cities across North America and Europe and in 2019 they acquired their biggest American competitor, Knock Knock City.

Suggest a topic or guest  to getsavvy@nordea.com and don’t forget to subscribe!

This podcast is brought to you by Nordea Business Banking, Startup & Growth, Nordea Connect and Nordea Markets.

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Get Savvy, we are going to talk about Influencer marketing. In recent years influencer marketing has developed and become a marketing field that no e-commerce can ignore. Therefore, we invited Joanna Swica, an influencer with more than 25K followers who has worked with many brands such as Kia and Reebok. This hard-working entrepreneur is also working as a running coach and have also founded the travel group Friendcation.

Together with Joanna you will learn why influencer marketing is such a powerful tool in creating awareness around a new brand or product, how influencer marketing allows your business to directly connect with new customer segments and which type of influencer is a good fit for your brand. We also investigate and share hands on advice for how to plan for an optimized influencer campaign.

Suggest a topic or guest by mail to getsavvy@nordea.com and don’t forget to subscribe!

This podcast is supported by Nordea Business Banking, Startup & Growth, Nordea Connect and Nordea Markets.

Hosted on Acast. See acast.com/privacy for more information.