Global Trends Café: The Future of Sustainability
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The source outlines the structure and content of "Global Trends Café – Episode 1," an hour-long podcast formatted around the theme, "The Future of Sustainability: Real Change or Just Green Marketing?" The episode features a host named Manu who uses humour and an accessible "café" format to discuss how sustainability has evolved from a niche concept to a major corporate focus, citing the eco-friendly goods market projected to exceed $150 billion by 2030. The structured content breaks down trend winners and losers (e.g., Patagonia vs. fast fashion), examines global case studies like the EU's Green Deal and China's solar push, and covers emerging concepts such as AI waste management and carbon taxes. The podcast concludes with a debate over whether sustainability is a "rich-people luxury or real-world necessity" before wrapping up the segment.