A must-hear AI story for the ages! Travis Easton, attorney-turned-founder of AI Demand Pro, cut demand letter prep from 3 days to just 10 minutes, and doubled his firm’s revenue. In this GLF Podcast episode, Travis reveals how his AI-powered system generates emotionally compelling demand letters that read like a “John Grisham novel”. Catch Travis’ fascinating insights today.

👉 Sasha and Travis explore:

— The exact moment Travis realized demand writing was crushing his firm’s growth.

— How AI Demand Pro reduced 3-day demand letter prep to just 27 minutes.

— Why AI now writes more persuasive pain-and-suffering sections than most associates.

— How one attorney used AI to produce 50 demands in a month… solo!

— The real reason law firms will lose profitability if they don’t automate in 2025.

👉 Main takeaways from the episode:

— Pinpoint where your demand process is leaking time, money, and top talent.

— Calculate how much revenue you’re losing by sticking with manual drafting.

— Run one real case through an AI tool like AI Demand Pro and compare results.

— Shift your team’s focus from repeatable work to growth tasks like case management.

— Turn your best demand letter into a scalable template for automation.

📰 About Travis Easton:

Travis Easton is Co-Managing Partner at Easton & Easton, LLP and the Founder of AI Demand Pro. With over a decade in personal injury law, he built AI Demand Pro to streamline demand letter creation, helping firms cut prep time from days to minutes. AI Demand Pro helped double his own firm’s revenue without increasing headcount.

📞 Connect with Travis Easton:

• Website: https://www.demandpro.ai/

• LinkedIn: https://www.linkedin.com/in/travis-easton-19111154/

📞 Connect with Sasha Berson:

• LinkedIn: https://www.linkedin.com/company/grow-law/

• Instagram: https://www.instagram.com/grow_law/

• YouTube: https://www.youtube.com/@growlaw

• Facebook: https://www.facebook.com/growlaw

• Email: info@growlaw.co

• Phone: (312) 854-7724

#LawyerWebsite #LawyerSEO #LawFirmMarketing

If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/

What if your money could grow, stay liquid, and pay you interest… at the same time? In this eye-opening GLF Podcast, M.C. Laubscher, CEO of Producers Wealth, breaks down the exact financial system ultra-wealthy families have used for 170+ years. Discover a smart way to multiply your cash, without losing control of your capital. And no, you don’t need millions to start!

👉 Sasha and M.C. unpack:

— How the “family banking” system works and why it beats the S&P.

— Discover the strategy the Rockefellers use (and you can, too).

— How M.C. turned life insurance into a cash-flowing investment engine.

— The strategy used to buy real estate without using the bank’s money.

— Why most financial advice is built to keep you average.

👉 Main takeaways from the episode:

— Stop giving your best capital to Wall Street.

— Learn how to earn 6% tax-free, while borrowing at 5% to scale your firm.

— Turn your life insurance into a profit center for your law firm.

— Build a financial engine that compounds forever, and pays your family back.

📰 About M.C. Laubscher:

M.C. Laubscher is the CEO of Producers Wealth and creator of the Cashflow Ninja podcast. He helps business owners build “family banks” using high-cash-value life insurance, unlocking tax-free growth, control, and generational wealth. With 20+ years of experience, he’s helped 500+ families escape the Wall Street casino and create financial systems that compound for life.

📞 Connect with M.C. Laubscher:

• Website: https://producerswealth.com/

• LinkedIn: https://www.linkedin.com/in/mclaubscher/

📞 Connect with Sasha Berson:

• LinkedIn: https://www.linkedin.com/company/grow-law/

• Instagram: https://www.instagram.com/grow_law/

• YouTube: https://www.youtube.com/@growlaw

• Facebook: https://www.facebook.com/growlaw

• Email: info@growlaw.co

• Phone: (312) 854-7724

#LawyerWebsite #LawyerSEO #LawFirmMarketing

If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/

What does it take to 4X your law firm’s revenue in just three years? Join Sasha Berson as he speaks with Keith Dyer, founder of LEXGRO, who helped one firm scale from $3M to $12M with bold marketing, smart budgeting, and a full-funnel strategy. Keith breaks down the biggest growth mistakes law firms make, and how to turn your spend into a consistent caseload.

👉 Sasha and Keith explore:

— How much it took to grow one law firm from $3M to $12M in under three years

— Why digital marketing alone won’t scale your firm

— How to avoid “traffic hijacking” when your brand isn’t visible enough

— Why most firms succumb to “shiny object” syndrome instead of mastering the basics

— How to see huge revenue gains with focused, full-funnel marketing

👉 Main takeaways from the episode:

— Set aside 20–30% of your revenue specifically for marketing to unlock predictable law firm growth

— Run regular audits to spot when your digital strategy is plateauing, and shift your budget to higher-performing channels

— Protect your lead flow by building a strong digital footprint so competitors can't hijack your traffic

— Refine your messaging to speak directly to your niche; use their language, pain points, and goals to boost conversions

📰 About Keith Dyer:

Keith Dyer is President and Fractional Chief Marketing Officer at LEXGRO, specializing in rapid law firm growth. With over 30 years of experience driving major revenue wins, Keith helps firms scale by investing 20–30% of revenue into full-funnel marketing, building brand equity, and executing strategies that move the needle.

📞 Connect with Keith Dyer:

• Website: https://lexgro.com/

• LinkedIn: https://www.linkedin.com/in/keithdyercmo

📞 Connect with Sasha Berson:

• LinkedIn: https://www.linkedin.com/company/grow-law/

• Instagram: https://www.instagram.com/grow_law/

• YouTube: https://www.youtube.com/@growlaw

• Facebook: https://www.facebook.com/growlaw

• Email: info@growlaw.co

• Phone: (312) 854-7724

#LawyerWebsite #LawyerSEO #LawFirmMarketing

If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/