Holding Safety - guest G Sabini-Roberts

Jenn wilson

“Your only job is to be their safe space. Whatever that looks like.” — G Sabini-Roberts

Jenn Wilson is joined by guest G Sabini-Roberts (they/them)

G is an Entrepreneur, Writer, Trainer, Speaker, Activist & Branding Specialist

In this episode, Jenn sits down with G Sabini Roberts to explore their journey as a branding expert, LGBTQ+ activist, and neurodivergent entrepreneur. G shares how their lived experience across gender, neurodivergence, and sexuality informs their work in branding and inclusion. From founding Branding by G to co-creating Rainbow Wise, G offers insights into purpose-led business, supporting LGBTQ+ youth, and building inclusive platforms.

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Website: https://brandingbyg.com/

Facebook: https://www.facebook.com/gsabiniroberts

LinkedIn: https://www.linkedin.com/in/gsabiniroberts/

G is an entrepreneur, writer, trainer, speaker and activist. They are the founder of Branding by G, co-founder of The Queer Box and Rainbow Wise, advocate for inclusion, co-author of two books on Neurodivergent Entrepreneurship and author of ‘When Is A Women’s Group Not A Women’s Group’. G has been running their own brand design business since 2012, helping hundreds of businesses to grow show-stopping brands. They have been running events, training and facilitating spaces in and for the LGBTQ+ community since 1996 and in academic and business settings since 2004. Always leading with curiosity and kindness, they bring their unique stories from the margins of gender, neurotype and sexuality to deliver thought-provoking and memorable experiences to your audience.

Our differences are more than something to tolerate or accept - but to embrace and celebrate. When we work with, rather than bush back against those differences we can let it fuel our creativity and our activism. We can find joy, strength and wonder in our own uniquenesses - and when we celebrate them in other people, especially the young, we can unleash their brilliant potential.

Further Resources: links to offers from Irregular that are relevant to the episode

Irregular Everything

The Irregular Membership

Map My Month Method

1. Identity as Visibility and Safety

G discusses how being visibly queer and neurodivergent creates safe spaces for others to be themselves.

2. Branding as an Identity Journey

Their branding work goes beyond visuals—it's about helping people express who they are and how they want to show up in the world.

3....