In this episode of Dirt Secrets, hosts Kim Griffin and Amanda Wood sit down with Victor Magalhães, founder of LUIH Luxury Homes, to explore how his company is reshaping the future of luxury infill construction in Central Florida.

From his beginnings as a civil engineer in Brazil to leading over 100 projects across Florida, Victor reveals how data, technology, and process-driven design are transforming how luxury homes are built. He shares his vision for LUIH's growth, how to balance efficiency with elegance, and why listening to both clients and the market is key to success.

💡 Builder's Concierge Group proudly partners with innovative builders like LUIH Luxury Homes to bring clarity, design excellence, and concierge-level service to every project, from dirt to dream home.

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00:00 – Welcome to Dirt Secrets: Meet Victor Magalhães from LUIH Luxury Homes
02:05 – "This or That": Builder-style rapid fire
05:55 – The LUIH story: From Brazil to Central Florida
09:30 – Lessons from scaling 100+ active projects
13:00 – Why process and tech fuel growth
17:15 – How LUIH stays customer-centered while innovating
21:10 – Marrying luxury design with operational efficiency
24:45 – Using data to select lots and pricing
27:55 – The tech stack: dashboards, communication, and quality control
31:10 – What's next for LUIH across Florida
33:45 – Final thoughts: building smarter, growing stronger

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