How To Create a Personalized and Interactive Online Shopping Experience with Frost Li
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This episode features Frost Li. Frost is a former Head of Growth at Wish, Advisor at Y combinator, and Growth Advisor to Lyft/Pinterest. After 10+ years in the e-commerce space, Frost has created the platform Social Chat as a solution for online merchants to interact with customers as if they are shopping in-store, and to provide real-time suggestions and recommendations via live chat.
The Privacy Sandbox (Google’s tool you can see how the tracking is restricted, and their advice on how you deal with it)
Social Chat
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