Digital product marketing doesn’t have to feel like shouting into the void—or worse, like being pushy. You’re not here to hassle people into buying; you’re here to offer something they genuinely need.

That’s the heart of digital product marketing—understanding your customer and delivering value that speaks to them.

Think about it: when was the last time you bought something because someone barked at you to do it? Probably never. That’s why the best promotions feel more like friendly chats than high-pressure pitches.

QR Codes have come a long way from simply linking to a website. In today’s fast-moving digital world, especially across industries like manufacturing, logistics, office administration, retail, and service businesses, QR Codes Link Print to Digital providing the bridge between your printed materials and the digital systems you rely on.

QR Codes have become a popular tool in digital marketing, particularly among Australian businesses looking to connect physical and digital experiences seamlessly.

However, despite their advantages, QR Code Marketing Failures are increasingly common, largely due to avoidable QR Code mistakes and poorly planned campaigns.

This podcast will compare and contrast frequent QR Code Marketing Failures, provide insights on optimising QR Code content, and offer real-world examples to help marketers avoid similar pitfalls.