What does it take to turn a podcast into a book?

In this episode of Bookbound, Fran Hauser and Bethany Saltman sit down with Jill Sirianni, licensed clinical social worker, podcaster, and co-author of Buy What You Love Without Going Broke, to talk about the journey from podcast host to traditionally published author.

Jill shares how six years of podcasting laid the foundation for her book, what she learned from shaping a proposal, and how she and her co-author landed an agent and ultimately went to auction with multiple publishers. She reveals the challenges of finding a cohesive throughline, why opposing forces make the strongest titles, and how she and her team navigated everything from cover design to editorial input. Jill also opens up about the marketing side: launching a podcast tour, building a street team, and leveraging her platform to get her book on airport shelves across the country.

Resources:

Connect with Jill on Instagram: https://www.instagram.com/jilliansirianni/?hl=en

Connect with Jill on LinkedIn: https://www.linkedin.com/in/jilliansirianni/

Check out Buy What You Love Without Going Broke: https://www.frugalfriendspodcast.com/order-buy-what-you-love-without-going-broke/

Listen to the Frugal Friends Podcast: https://www.frugalfriendspodcast.com/
Join Bethany & Fran for their Read Like a Writer Book Club here: https://www.bookboundpodcast.com/club
Download Bethany & Fran's e-book on how to craft a standout book proposal here: https://www.bookboundpodcast.com/e-book

Produced by Share Your Genius: https://shareyourgenius.com/