I Say CX, you Say UX, Let's Call the Whole Thing Off... | #004
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I Say CX, you Say UX, Let's Call the Whole Thing Off... | #004
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I Say CX, you Say UX, Let's Call the Whole Thing Off...
In this episode we talk about “usability” – what is it, how do you measure it and how do you improve the “usability” of your website and why is it important.
For this discussion, I was lucky enough to catch up with Matt Pezzimenti. Matt, founded CRO Agency, Conversion Kings just 6 years ago and has successfully grown it to an international organization servicing clients in Australia, SE Asia and the US. He’s always my first point of call for any usability-based questions as he works with many of Australia’s leading companies to improve the usability of their websites.
About Paul Downs, your host:
Paul is an experienced retail technology expert with over 25 years experience that spans working both in-house and consulting to a range of international retailers.
- 25 years experience in eCommerce and IT
- Business Transformation expertise
- Runs own Retail Consulting business
- International career spanning large UK and AU retailers
- NRMA, Diageo, General Pants, Lorna Jane, Camilla, Pillow Talk, Dusk, Rebel Sport, BCF, Super Cheap Auto, Oroton, MJ Bale, SHEIKE, Matt Blatt