You don’t need hours to make an impact — you just need focus, clarity, and intention.

In this episode, Donna Kunde and Ben Gioia share how to become a 13-Minute Mentor™ — turning small moments behind the mic into powerful transformation for your listeners.

Episode Summary:

Being someone worth listening to starts with knowing how to make every word matter. In this episode, Donna and Ben reveal how to attract and transform listeners by working smarter, not harder — through the “one in many” principle of leveraged impact.

They walk through the foundation of the 13-Minute Mentor™ method: four simple steps per episode, 13 minutes of focused delivery, and 13 weeks of content that turns into a full year of marketing assets. The result? Instant expertise, sustainable authority, and transformation — for both you and your audience.

Key Takeaways:

🔹 Work smarter, not harder. Leverage your existing ideas and assets.

🔹 Transformation happens in 13 minutes at a time — consistency builds trust.

🔹 Use your 13 promises as a framework for creating weekly talking points.

🔹 Strategy + structure = sustainability. This is how your podcast fuels your business.

🔹 Connection first, content second. Speak directly to your audience’s needs.

Quote from the Episode:

“If you can’t put 13 minutes into the transformation you want, I can’t help you.” — Donna Kunde

Your Next Step:

Want to become a 13-Minute Mentor™ and start building your own 13-week season roadmap?

Visit www.influencersformula.com for templates, tools, and support.