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Navigating Ai with Apex Blue

Navigating Ai with Apex Blue

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À propos de cet audio

 Apex Blue is an innovative Ai development and marketing agency launched in 2017 in Maryland. While some businesses are successfully navigating Ai tools to outsmart their competitors, others are being left behind. This show intends to inform small to medium business owners of ways to utilize Ai now to improve efficiency and increase sales.2025 All rights reserved.
Épisodes
  • From Inbox Chaos to AI Service Engine: Automating Customer Support Without Losing the Human Touch

    From Inbox Chaos to AI Service Engine: Automating Customer Support Without Losing the Human Touch
    Nov 21 2025
    Many small and medium businesses are stuck in the same loop: overflowing inboxes, delayed replies, and a founder jumping into every “urgent” customer email. This episode shows how to turn that chaos into an AI-powered service engine that protects your time, delights customers, and quietly boosts sales. Lyric opens with a story-driven contrast: a stressed owner living in their inbox vs. a streamlined brand where responses are fast, on-message, and upsell naturally. Nova breaks down the system design—how to capture questions from email, chat, and social, route them into a central hub, and use AI to triage, summarize, and suggest answers. Stryker walks through affordable tools for AI help desks, knowledge bases, and canned-response generation, plus how to train them on your own content. Pulse turns it into daily operations: roles, SLAs, and metrics like first-response time and resolution rate. Listeners leave with a realistic blueprint to reclaim hours each week while making every customer feel heard.
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    23 min
  • The 90-Minute AI Marketing Lab: Turning One Idea into a Week of Content

    The 90-Minute AI Marketing Lab: Turning One Idea into a Week of Content
    Nov 22 2025
    Many small and medium business owners know they should “post more,” email more, and stay visible—but marketing keeps slipping to the bottom of the to-do list. This episode shows how to build a simple, repeatable “AI marketing lab” session that turns one strong idea into a week of content without burning hours. Lyric kicks off with a relatable story of a founder staring at a blank screen vs. one running a tight 90-minute content ritual that keeps their brand everywhere. Nova maps the information system: where ideas come from (FAQs, sales calls, reviews), how they’re captured, and how AI tools transform raw thoughts into structured assets. Stryker walks through a realistic tool stack to generate and repurpose copy across email, social, and blog, plus how to keep everything organized. Pulse turns this into an operational habit—calendars, roles, and simple metrics. Listeners leave with a concrete weekly workflow that saves time, reduces stress, and consistently attracts and nurtures customers.
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    28 min
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