Why Cold Calling Doesn’t Work Anymore (And What Does)
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Most salespeople aren’t failing because they’re bad at sales.
They’re failing because they’re using tactics that no longer work.
In this episode of Bosses Not Beggars, Vivian breaks down why cold calling feels harder than ever — and why the problem isn’t effort, discipline, or motivation.
It’s outdated strategy.
Drawing from her own experience making over 1,000 cold calls in 30 days, Vivian explains why blind cold calling is broken and what modern, high-performing sales professionals are doing instead.
Inside this episode, you’ll learn:
• Why cold calling isn’t dead, but blind cold calling is
• How outdated scripts instantly trigger resistance
• Why buyers tune out before you even get to the pitch
• What modern prospecting looks like in today’s market
• How top closers engineer attention instead of chasing it
• The mindset shift required to book meetings consistently
If you’re tired of grinding, dialing endlessly, and hearing “not interested,” this episode will change how you think about prospecting.
New episodes every Tuesday and Friday.
@viweyll | @bossesnotbeggars