In this episode of Burn the Blueprint, Tony Tidbit and Dr. Bridget Cooper dismantle the biggest myth in corporate America: that DEI failed. It didn’t. Leadership did.

They expose how performative DEI, fear-based decision-making, and a lack of accountability hollow out efforts meant to drive real inclusion. This conversation reframes DEI as what it always should have been, repairing broken systems, owning historical harm, and building cultures rooted in trust, clarity, and fairness.

This episode challenges leaders to stop hiding behind buzzwords, take responsibility, and replace outdated blueprints with intentional systems that support people. Expect hard truths, practical insights, and a clear path forward for organizations ready to lead rather than posture.

00:00: Introduction to DEI Misconceptions

00:57: Welcome to Burn The Blueprint Podcast

01:57: Imagining an Ideal DEI Workplace

06:13: The Reality of DEI Challenges

08:41: Addressing DEI Misunderstandings

12:46: The Impact of DEI on Corporate Culture

14:33: The Consequences of Removing DEI

15:25: The Importance of DEI for Company Success

17:36: The Role of Leadership in DEI

19:15: The Future of DEI Programs

25:04: The Importance of Presentation and Implementation

25:46: Trust Issues in Companies

26:54: The Role of Leadership in DEI

29:01: Brain Science and DEI Misconceptions

33:08: Creating a New Blueprint for DEI

36:41: The Importance of Communication and Fairness

39:42: Building Trust and Systems

42:32: Conclusion and Call to Action