Casey Stanton kicks off Season 2 of the Fractional CMO Show with an exciting update on his journey since the last episode in 2023. From personal milestones like buying a historic home to professional advancements such as launching CTOx, Casey shares why now is the perfect time to embrace the role of a fractional CMO. Discover how AI is reshaping marketing departments, why leadership remains critical, and how fractional CMOs can secure high-paying, fulfilling roles while solving bigger problems. Get ready to learn, grow, and thrive in the evolving marketing landscape.

Here’s what we talked about:

- Life! What I've been up to...

- My latest book "Find Your CMO"

- Launch of CTOx and the dynamic opportunities in fractional CTO roles

- Shrinking marketing departments and the rise of AI-driven tasks

- Why leadership and strategic vision will always require human oversight

- Predictions for the role of AI in the future of marketing

- Focusing on leadership and strategy rather than execution

- Building lasting client relationships and pricing services appropriately

- Avoiding the “agency trap” and maintaining high profit margins

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