• 5 Book Marketing Tips for Nonfiction Authors (that don't include Amazon ads)
    Nov 14 2025

    "I wish I hadn't sold so many books," said no author ever.

    Authors ALWAYS want to sell more books, but most of the time, they simply don't know HOW.

    The good news is that regardless of whether you're a first-time aspiring author or a seasoned multi-book household name, there are ways you can consistently sell more books - yes, even your backlist titles.

    Here's a crucial fact you need to know: Nonfiction books are marketed much differently than fiction books. If you've been relying on fiction tactics to sell your nonfiction book, you're probably experiencing less than stellar results.

    Therefore, this episode is for nonfiction authors who are ready to sell their books more effectively ... and efficiently.

    Get ready to learn 5 book marketing tips that will help you make a bigger impact AND income as an author.

    RESOURCES:

    IngramSpark (book wholesaler)

    Schedule your 1:1 Book Mapping Session with Dalene

    Snag a free copy of Your Path to Publishing

    CONNECT WITH DALENE

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    NEXT STEPS:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    11 min
  • Ep.147 | BONUS | Becoming a Writer for God's Glory with Kim Oswalt
    Nov 11 2025
    • Has God called you to write a book but you don't feel qualified?
    • Do you work full time and wonder how you'd ever fit writing a book into your busy schedule?
    • Have you ever wondered if anyone would even buy your book if you took the time to write it?

    If so, you'll be encouraged and inspired by Kim Oswalt who shared those same questions but decided to simply step out in obedience to become the writer God called her to be.

    Today's interview is the fourth in a series of 6 bonus episodes that shine a spotlight on just a few of the amazing members of my Christian Authors in Action community.

    Most podcast interviews talk to authors after the book is published, during their book launch. This series of interviews is different.

    Here you'll hear from Christian writers in the midst of the writing phase or navigating their time in-between projects.

    Keep listening to discover tangible tips you can apply to the reality of your own writing life.

    CONNECT WITH KIM OSWALT

    www.kimoswalt.com

    Facebook

    Instagram

    CONNECT WITH DALENE BICKEL

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    NEXT STEPS:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching


    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    23 min
  • Ep.146 | Are You Ready to Self-Publish Your Nonfiction Book? 6 Questions to Ask Yourself Before You Launch
    Nov 6 2025

    Are you ready to self-publish your nonfiction book?

    Are you 100% certain?

    Maybe the deadline is looming and you're scurrying around, trying to do all the last-minute things. But have you taken the time to honestly evaluate the big-picture things that can make or break your book's success?

    Anyone can learn how to write a book. You need to create one that stands out.

    And the majority of authors (both traditional and self-published) sell fewer than 100 copies. Ever. Not just on launch day, but cumulatively across the months and years after launch.

    Don't be that author.

    Be the Christian writer God's called you to be - one willing to do the necessary work and glorify Him in the process.

    So on today's episode, I'm going to share 6 critical questions you need to ask yourself before you self-publish your nonfiction book.

    RESOURCES:

    Ep. 85 - The 2 Worst Times to Publish a Book as an Indie Author

    YouTube video - The Best Times to Publish a Book

    Christian Authors in Action membership

    CONNECT WITH DALENE:

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    NEXT STEPS:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    18 min
  • Ep.145 | BONUS | Creating a Legacy for God's Glory with Sally Chetwynd
    Nov 4 2025
    • Have you ever been led to include something in your book that seems completely random?
    • Do you wonder how networking applies to authors?
    • Are you overlooking opportunities to serve others with your writing?

    In today's episode, you'll learn how God can use your past experiences and current talents to create a meaningful legacy in a variety of unexpected ways.

    This interview is the third in a series of 6 bonus episodes that shine a spotlight on just a few of the amazing members of my Christian Authors in Action community.

    Most podcast interviews talk to authors after the book is published, during their book launch. This series of interviews is different.

    Here you'll hear from Christian writers in the midst of the writing phase or navigating their time in-between projects.

    Keep listening to discover tangible tips you can apply to the reality of your own writing life.

    Connect with Sally Chetwynd:

    Website - https://www.brasscastlearts.com

    Email - brasscastlearts@gmail.com

    Trooper Black Foundation - https://trooperblackfoundation.org/

    Join the Christian Authors in Action program

    Connect with Dalene:

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    Next Steps:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!


    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    28 min
  • Ep.144 | How to Write a Profitable Nonfiction Book
    Oct 30 2025

    Are you ready to write a profitable nonfiction book?

    If so, today's episode is for you.

    Just to be clear, today's episode isn't about marketing tips and sales strategies - I'll talk more about those in future episodes. Before you get upset and accuse me of clickbait, I encourage listen through to the end.

    You'll soon discover that profitability extends far beyond our bank accounts.

    In fact, it starts with a focus on your readers.

    If you don't write a book that meets readers' expectations, no amount of marketing will lead to increased sales.

    The reality is when our readers profit from our content, it naturally leads to our profit as well - not the other way around.

    This isn't my idea. It's God's plan.

    Keep listening to discover 4 ways to write a profitable nonfiction book.

    Join the Christian Authors in Action program

    Connect with Dalene:

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    Next Steps:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    10 min
  • Ep.143 | BONUS | Leaning into Community for God's Glory with Kristy Horine
    Oct 28 2025
    • Have you ever found yourself ostracized from a group you thought was your tribe?
    • Have you ever doubted that you can be accepted for who you are?
    • Have you ever felt somewhat adrift after the frenzy of finishing a book on a tight deadline?

    If so, you'll relate with today's guest and benefit from her insights and infectious joy.

    Today's interview is the second in a series of 6 bonus episodes that shine a spotlight on just a few of the amazing members of my Christian Authors in Action community.

    Most podcast interviews talk to authors after the book is published, during their book launch. This series of interviews is different.

    Here you'll hear from Christian writers in the midst of the writing phase or navigating their time in-between projects.

    Keep listening to discover tangible tips you can apply to the reality of your own writing life.

    Join the Christian Authors in Action program

    Connect with Kristy Horine:

    Website: https://kristyhorine.com/

    Connect with Dalene:

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    Next Steps:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    40 min
  • Ep.142 | No Time to Write a Book? 3 Solutions for Busy Christian Entrepreneurs
    Oct 23 2025

    You're a Christian entrepreneur who has heard all the benefits of writing a book -

    • attract new clients,
    • become seen as an authority or thought leader in your field,
    • be invited to speak on bigger stages...

    That all sounds great, but you have an even bigger purpose than that. You want to share your expertise to help others and make a meaningful Kingdom impact.

    And all of that sounds like it will take a lot of time and effort.

    You WANT to write a book but you simply don't feel you have TIME to write a book.

    You're not just busy juggling all things business - you also have family responsibilities, church commitments, and personal goals you're trying to reach.

    It's a lot. But it doesn't mean you have to give up on your dream of becoming an author.

    Today I'm going to share three ways busy Christian entrepreneurs like you can get your book done.

    RESOURCES

    Schedule a 1:1 Book Profitability Session

    Snag a free copy of Your Path to Publishing

    Ep. 128 - How to Market Your Book without Feeling Salesy or Spammy

    Ep. 119 - How to Improve Your Book Sales ... even before it's published

    Ep. 71 - 7 Book Marketing Strategies Authors Can Learn from Costco

    Connect with Dalene:

    Contact - > info@inkandimpact.com

    Podcast ->www.inkandimpact.com

    Connect -> Join the free Facebook group Publish Like a Pro

    FB/IG/LI ->@dalenebickel

    Next Steps:

    Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.

    Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    16 min
  • Ep.141 | BONUS | How to Use Your Creativity for God's Glory with Holly Beals
    Oct 21 2025

    This interview with artist and writer Holly Beals is the first in a series of 6 bonus episodes to shine a spotlight on a few of the amazing members of my Christian Authors in Action community.

    Listen in to discover how you can tap into your own creativity and apply simple strategies and processes to become more focused and productive during your writing sessions.

    CONNECT WITH HOLLY BEALS
    Website - https://hollybeals.com/
    Instagram - https://www.instagram.com/hollybeals/

    Join Holly and Dalene inside the Christian Authors in Action program! It includes:

    • The Inkwell - virtual weekly writing sessions
    • Author Marketing Lab - monthly training and asset reviews
    • Live Q&A Sessions

    See you there!

    What additional topics would you like to learn about?

    Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

    Voir plus Voir moins
    33 min