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In this powerhouse episode of Key Factors Podcast – Real Estate AF, host Mark Jones sits down with Tomas Martinez, founder of TM3 Impact and Luxury Home Magazine (San Antonio & Austin). Tomas shares his incredible story—from being cut from the C team in middle school basketball to building one of the most successful luxury real estate publications in Texas.

They unpack:

- How he and his wife bootstrapped a franchise with car loans
- Why paper is still powerful in a digital world
- How to break into luxury real estate (even if you have no experience)
- Why branding beats marketing, and the power of relentless consistency
- His evolution into coaching, training, and the Distinctive Agent Lab
- How faith, marriage, and mindset shaped his journey

Luxury Magazine San Antonio - https://www.luxuryhomemagazine.com/sanantonio/
Get in Touch with Tomas - https://www.tm3impact.com/

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Key Factors Podcast is Powered by LoanBot.com
Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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Join Mark Jones and hard money expert Jade Florez of Longhorn Investments as they dive deep into the world of real estate investing in today's dynamic market. Discover why mom-and-pop investors are thriving with hard money loans, even as traditional buyers hesitate. Jade breaks down the BRRRR method (Buy, Renovate, Refinance, Rent, Repeat), explaining how investors can acquire properties with minimal out-of-pocket cash and build long-term wealth. Learn about the critical 70% rule for flips, the shift from rentals to flips due to rising costs, and how speed and flexibility make hard money a powerful tool. They also expose common pitfalls like contractor mismanagement and discuss the true landscape of institutional vs. individual property ownership. Whether you're a seasoned investor or looking to start your portfolio, this episode offers invaluable insights into leveraging hard money, managing risks, and navigating market changes for profitable real estate ventures.

Get in Contact with Jade : https://www.longhorninvestments.com/loan-consultants/jade-florez

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Key Factors Podcast is Powered by LoanBot.com
Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

Send us a text

Buyer payments didn’t spiral because people forgot how to shop; they spiraled because the inputs changed overnight. We sit down with builder leader Tommy Fryer to talk candidly about what kept new construction moving when rates doubled—and why transparency beats shiny incentives every time. From the DR Horton headlines to the realities of “payment shock” letters, we lay out how improved taxes, real insurance quotes, and honest monthly numbers safeguard buyers and reputations.

Tommy walks us through the rollercoaster: 2019 optimism, 2020–2021 mania, and the 2023 slowdown that forced everyone to reset. The answer wasn’t gamesmanship. It was forward commitments—rate lock buckets that buy down payments without inflating prices or risking appraisals. That choice to take margin pain instead of hiding costs stabilized affordability, protected backlogs, and kept trades working. We also get into inventory discipline, smarter cycle times, and how to avoid a return to metered chaos that leaves buyers waiting months for a chance to sign.

If you’re an agent or lender, you’ll hear a playbook for true partnership: full 3 percent commissions, Agent Rocks lead sharing, CE, and even builder-provided listings—plus a clear path for outside lenders to serve clients with meaningful closing cost credits. For buyers, especially VA borrowers, we map out the “rent it, then rebuy” strategy that turns relocations into stepping stones and builds long-term wealth through lease offsets and entitlement reuse. The throughline is simple: align around the monthly payment, tell the truth early, and choose programs that help families stay in their homes.

Subscribe for more real talk on mortgages, incentives, and market timing. Share this with a friend who’s considering new construction, and leave a review with your biggest question about buying in a high-rate market.

Support the show

Key Factors Podcast is Powered by LoanBot.com
Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.