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The Big Thing by LOOP Agencies

The Big Thing by LOOP Agencies

Auteur(s): Richard Hardgrave and Ryan Wynn
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À propos de cet audio

We’re on a mission to build a different type of creative agency – for clients and the people working within them.

Join us as we share our head and heart approach to powering in-house creative teams.

Sharing experiences building and leading high-volume teams for Regulated Industries.

Perfect for Clients, Creatives and Operations, looking to transform their creative services.

LOOP Agencies 2024
Économie
Épisodes
  • The Big Thing 005: A New Era of Pop Culture
    Nov 14 2025

    Summary

    In this episode, Ryan, Joel, and Rhona discuss the intersection of AI, marketing, and pop culture, focusing on the recent controversy surrounding Taylor Swift's use of AI in her music video and the psychology behind why Lily Allen has blown up (again) with her new album 'West End Girl'

    They explore themes of authenticity versus automation, the role of AI in creative industries, and the public's perception of AI in entertainment. The conversation also touches on the impact of negativity in marketing, the creeping presence of AI in everyday life, and the importance of using AI as a tool for efficiency rather than a replacement for human creativity.

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    35 min
  • The Big Thing 004: Christmas Advert Drama, OpenAI AWS Deal and America vs UK
    Nov 7 2025

    Join Ryan and Richard for another instalment of The Big Thing, as they unpack the ground breaking $38 billion partnership between OpenAI and AWS. This episode delves into the contrasting AI investments of the US and UK, while also touching on the seasonal buzz around Christmas adverts.

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    27 min
  • The Big Thing 003: Our First Guest! Everything Communication and Operations
    Oct 31 2025

    We're drowning in messages but starved of meaning

    In this episode, Ryan and Richard sit down with Nick Clemmow, LOOPs Operations Director. Just a week before he heads off on paternity leave to talk about how communication has changed in the post-COVID, AI-powered world.

    They get honest about what “Ops” actually means, how agencies rebuilt their workflows after lockdown, and why AI is changing not just how we make creative work, but how we talk to each other.

    Expect banter about Slack pings, bad briefs, digital burnout, and a soon to be dad perspective on future leadership.

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    54 min
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