
Leveraging Brand Advocacy in the Integrated Sales Funnel Journey
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An integrated sales funnel helps bring different departments together for business growth and is a key part of your business plan. In the last episodes, we discussed the different stages of the integrated sales funnel, brand awareness, interest, decision, and customer conversion. Although all these stages are imperative, the sales funnel isn't just about getting new customers, it's also about nurturing long-term customer relationships. In today’s show we discussed the final part of our integrated sales funnel series, brand advocacy, where we discussed how your small to medium business can turn your customer base into advocates. Chapters 00:00:00 Introduction 00:02:40 Connect with Us - Your Business in Digital 00:03:41 Recap - Platform Takeover: Trends and Best Practices 00:09:05 Hot Topic - Beyonce’s Cecred Hair Care and the Power of Authenticity in Sales 00:24:27 Go Beyond the Likes - Leveraging Brand Advocacy in the Integrated Sales Funnel Journey Connect with Your Business in Digital - https://www.linkedin.com/company/monivan-digital-marketing-solutions