Épisodes

  • LTC Facilities - Design Dinosaurs: Now is the time to address the issues

    LTC Facilities - Design Dinosaurs: Now is the time to address the issues
    Feb 24 2021
    The institutions designed for protection, care and treatment of the elderly and vulnerable in our communities have revealed their shortcomings. As wave after wave of the pandemic surges through the US, Canada and the UK, an outsized proportion of deaths (42% or more) have occurred in long-term care facilities. The institutions designed for protection, care and treatment of the elderly and vulnerable in our communities have revealed their shortcomings. Isn’t this a good time to seriously reconsider their design? Click here to view the presentation slides. Whether you are a decision-maker for a nursing home, assisted living or other senior care organization, listen to this Timely Issues podcast to hear about the possible paths to recovery for the congregate long-term care sector.
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    1 h
  • Failure to Thrive: Rehabilitating Long Term Care

    Failure to Thrive: Rehabilitating Long Term Care
    Nov 18 2020
    The diagnosis of “failure to thrive” describes a multifactorial state of decline, which is often the result of chronic concurrent diseases and functional impairments. Long-term care certainly warrants the diagnosis, “failure to thrive”. Before COVID-19, the sector endured widespread economic and operational problems. Now, nursing homes and assisted living residences, have lost occupancy & utilization, have lower revenues and face immense staff retention and recruitment obstacles. Click here to view the presentation slides. Whether you are a decision-maker for a nursing home, assisted living or other senior care organization, listen to this Timely Issues podcast to hear about the possible paths to recovery for the congregate long-term care sector.
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    5 min
  • Long-Term Care on the Brink: Saving the Sector

    Long-Term Care on the Brink: Saving the Sector
    Sep 22 2020
    Long-term care is teetering on the brink of disaster. Even before COVID-19, the sector endured widespread economic and operational problems. Now, nursing homes and assisted living residences are reeling from the loss of patients, lower revenues, staff recruitment and retention obstacles as well as a growing call for review and reform from the public and government agencies. We haven’t yet seen the tide of litigation, which is bound to swell as guilt-ridden and angry families seek to take revenge for the deaths of tens of thousands of their relatives. How can the sector survive – or more accurately, how will it survive? Click here to view the presentation slides. Whether you are a decision-maker for a nursing home, assisted living or other senior care organization, listen to this Timely Issues podcast to hear about the possible paths to recovery for the congregate long-term care sector.
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    38 min
  • Marketing Fawlty Towers: 4 Ways to Restore Long Term Care

    Marketing Fawlty Towers: 4 Ways to Restore Long Term Care
    Aug 6 2020
    Congregate long-term care (care homes, assisted living, nursing facilities etc.) is a solution very few people ever wanted to buy. Now that the SARS-CoV-2 pandemic has ravaged congregate care centers in the UK and the US, will consumers and their adult advisors once again select these options? What can operators, providers and marketing professionals do to encourage qualified consumers to once again consider congregate long-term care as a lifestyle choice, a voluntary relocation? Relying upon peer-reviewed research and behavioural economics, this program will look at choice factors such as risk/benefit dynamics, perceived risk and the concept of “fear” in the selection of congregate long-term care solutions. Communications options such as “priming” and “framing” will be reviewed, as well as the current state of branding in congregate long-term care. Examples and case studies from both the United Kingdom and the United States will be used. Finally, we will review four (4) strategies us
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    34 min
  • We Deserve Better: Rip it up & Starting Over in Long Term Care

    We Deserve Better: Rip it up & Starting Over in Long Term Care
    Jul 29 2020
    Long-term care, including home-based and residential models in the UK, the US and many other places, is unattractive, inaccessible and/or unaffordable. Why? Systems for regulation and payment have been cobbled together over decades with very little concern over what the consumer wants, efficiency, operational outcomes or quality. As developed economies reel from disproportionate COVID-19 related death among the elderly and in congregate care settings, isn’t it time to rip up the old models, which weren’t working anyhow, and start afresh with creative ideas and 21st-century innovation? From an ethical point of view, the vulnerable elderly and disabled in our midst deserve better. The post-World War II Baby-Boom cohort is entering their 70s and will soon overwhelm the existing age care & support systems. From an economics point of view, we need to do something to bend the cost curve. Don’t we all deserve long-term care that’s better than what we have now? This program will take a brief
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    46 min
  • Long Term Care After COVID-19: The Road Ahead Updated

    Long Term Care After COVID-19: The Road Ahead Updated
    Jun 17 2020
    In only a few months, the fundamentally dysfunctional operations, infrastructure and economics of nursing homes (US) and care homes (UK) have been exposed. It is hard to exaggerate the catastrophe. We need a sustainable, accessible and affordable long-term care capability; where do we start? Urgent questions about the future of congregate long-term care must be addressed in a sober, eyes-wide-open discussion. At this juncture, if we are rigorous about not carrying biases, profit motives or legacy models of control and management into these discussions, we have an opportunity to create a far more rational model. This must start with a sober assessment of the current situation. This moment in time is painful for the long-term care sector but is also a distinct opportunity to rethink and reconfigure congregate long-term care. Click here to view the presentation slides. Whether you are a decision-maker for a nursing home, assisted living or other senior care organization, listen to this T
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    41 min
  • Long Term Care After COVID-19: The Road Ahead

    Long Term Care After COVID-19: The Road Ahead
    May 20 2020
    Long term congregate care is being ravaged by COVID-19. In many states, 40% or more of the COVID 19 related deaths have been among residents of nursing homes and assisted living residences. The pandemic has wrought a crisis in congregate long-term care for which the sector was not prepared. Nursing homes, which are for the poor and disabled, and; 2. Market-rate assisted living residences, which are for the middle and upper class who are (almost) equally frail and disabled. But viruses don’t care if you’re well-to-do or poor; illness and death have beset both the poor and the well-off. Front door admissions to nursing homes and assisted living residences have come to a screeching halt as the result of the pandemic, while back door discharges for hospitalizations and death have continued. When some sort of stabilization has finally taken hold, how can this sector recover? Headlines report fear and uncertainty, while images appear almost everywhere showing distraught family members on th
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    50 min
  • COVID-19 & Long-Term Care: Crisis Communications

    COVID-19 & Long-Term Care: Crisis Communications
    Apr 15 2020
    The coronavirus crisis in the United States focused unfortunate attention on a nursing home in Kirkland, Washington. By any reasonable measure, this skilled nursing center was excellent, if not best-in-class. And yet now, this congregate care center represents just the beginning of an avalanche of challenging, negative media attention affecting all types of congregate senior care, from nursing homes to community senior centers. Thousands of congregate care centers across the United States are experiencing a level of internal and external conflict and strife brought on by the pandemic. This webinar will focus on how to congregate care center managers can best handle both external & internal communications in a crisis. Before the COVID-19 epidemic, crisis communications skills had been “What if”, today the pressing question is, “What do I do now?” This podcast answers that question! Click here to view the presentation slides Whether you are a decision-maker for a nursing home, assisted
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    50 min