Firstly I would like to thank my friend and all around amazing human Judd Lienhard

for introducing me to LMNT while we were in Texas at his gym and podcast studio for

making this amazing episode happen. You can reach him at https://www.juddlienhard.com/

This week, I had the incredible opportunity to sit down with Luis Villaseñor- the co-founder of KetoGains and a driving force behind the formulation of LMNT and a Co- Founder.

In his words “After years of coaching people who were doing everything ‘right’ and still failing, I started asking a simple question: what’s the one variable we’re all missing? The answer wasn't exotic or complicated. It was basic physiology. Humans don’t run on willpower—they run on electrolytes. And when you fix the foundation, performance, clarity, and resilience follow. Good science isn’t proprietary knowledge; it’s practical common sense. That principle became the backbone of everything I create.””

Luis is a co-founder of LMNT, a hydration company built on evidence, not marketing mythology; the architect of the KetoGains Protocol; and a globally respected educator in metabolic health, training, and nutrition. Born and raised in México, he has dedicated his career to teaching people how to build stronger bodies through simple principles applied with discipline and consistency.

Luis has spent the last two decades at the intersection of nutrition, human performance, and real-world metabolic science. As the co-founder of KetoGains and a driving force behind the formulation of LMNT, he has guided tens of thousands of people—from everyday parents to elite athletes—through some of the most challenging physiological transitions of their lives. His influence helped reshape modern understanding of low-carb performance, electrolyte balance, and strength training, long before the wider industry caught up.

🔗 Connect with Luis on

Instagram: https://www.instagram.com/luis_villasenor_kg/. And LMNT at https://www.instagram.com/drinklmnt/

Websites:

https://drinklmnt.com/

https://www.ketogains.com/

I am Damian Porter , Former NZ Special Forces Operator, Subject Matter Expert from www.hownottodieguy.com and www.eatwellmovewell.net

And you are listening to my STRAIGHT TALK MIND AND MUSCLE PODCAST sponsored by www.mystait.com

- the ultimate daily formula for optimum hormone health, stress management, energy and performance.

100% natural and clinically proven ingredients, it provides everything you need to raise your game, in a convenient gut-friendly capsule. 

And the Mason Survival Protocol - https://www.carnivoreretreat.com/post/masonsurvival-protocol-carnivore-retreat



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