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Making Content Your Superpower with Danielle Messler (Exit Five)

Making Content Your Superpower with Danielle Messler (Exit Five)

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Marketing to marketers is both a challenge and a lot of fun. Hear from Danielle Messler, Head of Content at Exit Five (yes, Dave Gerhardt's company) about how she approaches both creation and distribution of content for such a powerhouse brand. In this episode, she and host Melissa Moody touch on:

  • A tactical tip for making sure your content work can be scaled by your team, freelancers, or the person who comes after you in a job
  • The luxury and wonderfulness of printed content in a digital world
  • Our soft spots for simplicity in content and getting back the basics
  • The insanity of old-school B2B marketing and how we're evolving
  • The importance of community and connections because... marketers like to make friends with everybody
  • Moving from a 3 person team to a 5 person team (still just one pizza!?)


Shout-outs to:

  • Exit Five
  • Danielle's newsletter for Exit Five
  • Danielle on LinkedIn
  • Tango, a tool for turning video into step-by-step playbooks

Learn more about Nut Tree: https://nuttr.ee/

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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers.substack.com

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